Last Updated: February 15th, 2025
What Is Afluencer?
In 2019, Afluencer was founded by Brett Owens as an influencer marketing tool that matches brands with creators in their niche as well as helping influencers monetize their accounts. Brett graduated from the Engineering School at Cornell University and started his own startup in 2018.
He had sold his previous SaaS companies Chrometa and LeadDyno and Afluencer is his fourth startup. The company is Headquartered in Sacramento, California, and currently has 43 employees. Furthermore, it has two different sides for brands and influencers.
Brands can find creators for running social media campaigns and creators can create an account based on the number of their followers (micro, macro, and mega influencers) to earn money by collaborating with brands. To ensure whether this platform is safe or not, we need to check the Afluencer reviews and their features.
Afluencer Review: Features & Pricing + Best Alternative
In this article, we’ll elaborate on this platform, explore real users’ experiences with Afluencer, and introduce you to the best alternative in the market!
If you’re looking for a quick and effective option, Ainfluencer is one of the best alternatives to Afluencer. As the names suggest, Ainfluencer predates Afluencer and Afluencer has been working to catch up ever since.
Afluencer Features
The first thing users look for in an Afluencer review is what the platform can do for them. In short, Afluencer’s features are rather basic. There are the big three that any influencer marketing platform offers: discovery, campaign creation, and management. However, there isn’t much more to look forward to. Let’s take a detailed look into these features.
1. Influencer Discovery
Afluencer claims to offer an advanced filtering and search tool. When you take a look at this tool however, it does not seem particularly advanced. You have filtering options such as audience demographic, niche, and engagement, which are available in almost any other platform.
The platform does not disclose the number of influencers in its database, nor the number of filters it offers. This lack of transparency has led many users to doubt Afluencer’s authenticity.
2. Campaign Creation
Can’t have an influencer marketing platform without campaign creation. Afluencer’s campaign set up allows for influencers to come to you. You’ll determine your requirements, and wait for creators to send in their applications.
That is not your only option. You can also make use of the creators Afluencer suggests for your campaigns. Although the algorithm behind these suggestions are unclear.
3. Campaign Management
Another platform stable is management. While it is possible to manage your campaigns independently, making use of an all-in-one platform makes it much easier. That’s what Afluencer tries to deliver.
The platform promises to deliver strategic insights, track ROI and other metrics, contributing to the overall success of your campaign. That being said, users report being unsatisfied with this service rather often.
4. Relationship Management
Afluencer promises to help you maintain long term and fruitful relationships with creators. Through automatic messages, event reminders, and tips and tricks, the platform intends to make sure your collaborations are more than an one-off thing.
5. In-app Messaging
It can be tedious to spend hours looking for a creator’s information, or switch between five different messaging platforms to stay in contact with everyone you’re working with. That’s why an in-app chat feature is such a good idea.
There have been reports of the messaging tool glitching often. Nonetheless, the idea is sound.
6. Analysis
The platform also analyzes influencer audiences, helping you find the best matches for your business. Other than that, you’ll also be able to receive reports regarding how your marketing efforts have performed.
These analytics can help you make the changes necessary, or enjoy the success of your work.
7. Around the Clock Customer Support
This part is self-explanatory. Afluencer offers you 24/7 customer support, claiming their team is always prepared to support you.
Afluencer Pricing
This is the part that gets a bit confusing. Afluencer markets itself as a free platform, but it does not stick to that claim. If you’re a brand trying to get access to the platform’s services, you will need to purchase one of the subscription plans.
Let’s take a detailed look at these plans, exactly what they entail, and whether they’re worth it or not. So how much does Afleuncer cost?
The VIP Plan
Coming in at $49/month, this is the cheapest option you have. For almost $50 a month, you get access to the following:
- 60 influencer invites per month,
- Better search filters,
- Chat support through various channels,
- A 30-minute strategy call.
While this is a cheaper price than most platforms offer, it’s hard to determine how helpful a subscription liek this is.
The Concierge Plan
This plan costs you $99/month, but it’s rather unclear what the extra charge is for. Looking through what this plan offers you brought us to almost nothing new. The Concierge plan is everything you get with the VIP plan, plus an Afluencer podcast appearance.
Whether that exposure is worth an extra $45 per month is your decision to make.
The Boss Plan
With $199/month, this is the most expensive subscription you can purchase. For this steep price you get access to everything from the VIP plan, plus the following:
- 150 invitation credits per month,
- Monthly 30-minute strategy call,
- Podcast appearance twice a year.
Afluencer seems like an affordable option, but after adding collaboration fees you may think otherwise. Therefore, You can try a free option like Ainfluencer to get rid of platform fees and dedicate all your budget on collaborating with the best influencers.
Afluencer Reviews: What Do Customers Say?
Now that you’re familiar with Afluencer’s features and pricing, it’s time to hear what real users have to say about their experience with this platform. After that, you can better decide whether this tool is worth investing in.
- On G2, there are over 600 Afluencer reviews and the platform has a 4.6 rating score.
- There are lots of positive reports from happy influencers who could increase their income by collaborating with brands.
- As mentioned, there are a few categories of interests on Afluencer which doesn’t include lots of niches. This user states that they were not able to find influencers in their niche, and their choices were really limited.
This user states that they were not able to find influencers in their niche, and their choices were really limited. Also, customer support didn’t respond to any of their messages, which is a huge red flag as customer service is one of the most crucial aspects of any company.
Another issue with Afluencer is that micro-influencers are not able to find many opportunities to collaborate with brands. This user is also complaining about the same thing.
In addition to all that, Afluencrer doesn’t allow influencers to connect with brands more than 1 time a day, unless they purchase a plan. And if the brand doesn’t accept your invitation, you won’t get your money back.
But on Ainfluencer, you can send unlimited invitations every day without paying. The platform is completely free and you can use it to discover Instagram and TikTok influencers without any cost.
Afluencer Pros And Cons
Let’s summarize the strengths and drawbacks of this platform.
Pros
- Free plan for micro influencers
- Supporting multiple social media platforms
- Two different sides for both brands and creators
Cons
- Limited category of creators
- Limited targeting options
- Number of influencers are not visible
Ainfluencer: Best Afluencer Alternative
Ainfluencer is a revolutionary influencer marketing platform, and it’s changing the game for both brands and influencers. This tool offers a unique solution by being a 100% free, Do-it-Yourself marketplace.
For brands, this means you can enjoy the full benefits of the platform without ever incurring any platform fees, making it the best option for budget-conscious marketers. The same applies to influencers; they can utilize Ainfluencer without worrying about hidden charges or limitations, making it a welcoming space for content creators.
One of the standout features of Ainfluencer is its commitment to providing unlimited access to the platform without any fees. Unlike other platforms that may restrict access or encourage you to pay fees, Ainfluencer ensures that both brands and influencers can benefit from their services indefinitely.
Ainfluencer seamlessly connects brands with thousands of influencers on Instagram and TikTok. The platform offers a wide array of features, including transparent communication with influencers, a straightforward DIY setup, an escrow system for secure transactions, ratings and reviews, and in-depth insights on influencers. These features empower brands to make informed decisions and build successful collaborations.
Whether you’re a growing brand or a premium enterprise, Ainfluencer adapts to your specific needs, making it a must-have tool in the world of influencer marketing.
So, why wait? Sign up on Ainfluencer today and start maximizing your revenue!
| Features | Afluencer | Ainfluencer |
|---|---|---|
| Database of Influencers | N/A | +2M |
| Filtering | Keyword filtering | AI-powered search engine/
More than 20 filters |
| Pricing Options | $49-$199 | Free |
| Influencer Search | ✅ | ✅ |
| Platforms | Instagram & TikTok | Instagram & TikTok |
| Number of Invitations | Limited | Unlimited |
| Number of Campaigns | Limited | Unlimited |
| Campaign Management | ✅ | ✅ |
| Detailed Insights | ❌ | ✅ |
Other Afluencer Alternatives
Are you looking for similar tools with some better features? Here are some of the best Afluence alternatives to try.
1. IZEA
One of the Afluencer alternatives that supports multiple social media platforms is IZEA. On Izea, you can search among more than 650,000 active influencers across Instagram, TikTok, YouTube, Facebook, Twitch, Pinterest, etc. The platform also provides managed services for those who are looking for a dedicated account manager. However, the plans can cost up to $100k!
Read IZEA Review.
2. Skeepers
If your main focus is on Instagram and TikTok and you are looking for Afluencer alternatives, Skeepers is worth a try! This platform provides a database of 100,000 creators and you can check their KPI metrics to analyze their account before paying for the collaboration.
Read Skeepers Review.
3. Inbeat
If you have previously collaborated with an influencer and were happy with the results, Inbeat can help you find similar creators. This influencer marketing platform provides a database of Instagram and TikTok creators and with its automated similar profile searches tool, you can repeat your successful campaigns.
Read Inbeat Review.
Conclusion
Afluencer is an influencer marketing platform that aims to bridge the gap between brands and influencers, offering a variety of features to facilitate collaboration. However, it comes with a price, and user experiences have shown limitations, particularly for micro-influencers who might find it challenging to connect with brands and have limited daily interaction opportunities.
The pricing structure of Afluencer, with its paid plans for both influencers and brands, might not be suitable for businesses with tight budgets. Additionally, there have been reports of unresponsive customer support, which can be a significant concern for users seeking assistance.
So, make sure to consider these downsides when choosing your marketing tool!
FAQs
Brett Owens is the founder and QB of Afluencer. He also co-founded LeadDyno and Chrometa and serves as the Chief Investment Strategist at Contrarian Outlook, a research service dedicated to profitable dividend investing.
Influencer marketing is when brands partner with popular online personalities to promote their products to a wider audience. These influencers create content that showcases the brand, leveraging their credibility and reach to attract customers.
Even though the platform claims to be a free influencer marketing solution, it is only free for micro-influencers who want to apply for only one collaboration per day. As an influencer, their packages cost $29-$79 per month and as a brand, it costs $49-$199.
While Afluencer provides some helpful features for brands to run influencer-based campaigns, the cost of service can be high for some users. Also, it’s not easy to find creators in every niche.
Ainfluencer, is the best alternative to this platform since it’s completely free and with the help of an AI-powered search tool, you find your collaboration match in a few seconds.
