Ainfluencer
Case Studies→Fiido
Featured Success StoryE-Bikes & CyclingMacro-Influencer Strategy

How Fiido placed e-bikes into real commutes and routes across 10 international creators.

Fiido wanted real-life e-bike footage placed across multiple lifestyle and cycling worlds in multiple countries, not studio cycling shots. Ainfluencer activated 10 creators across four niches anchored by two dual anchors: Antonio Diurno (2 pieces) and Ameliaa (Life in America, 2 pieces). Dedicated cycling content: Klein Concept (Cycling Content Creation). Fitness lifestyle: Rey Smart (Running & Fitness), TRAINER ALE FIORINI. Couples and family lifestyle: Jamie + Megan. Urban-commuter and lifestyle creators across Europe, Turkey, and the US: Brigitte ilkay Savran, Chrissie Geenen, Tarik Deliktas, Mauro Littera. The result: 12 native pieces, a 15% engagement rate, and 7M+ combined reach across multiple markets.

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10 creators · 4 niches · 12 pieces · 7M+ combined reach
Campaign Performance

The numbers behind a 10-creator, multi-country lifestyle-and-cycling Fiido activation.

Every metric tracked inside Ainfluencer's dashboard, with creator-level and niche-level reporting.

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Total Creator Reach
7M+
Combined audience
Engagement Rate
15%
~8x fashion-cat. avg.
Creators Activated
10
Creators across 4 niches, multi-country
Pieces of Content
12
Pieces across cycling, fitness, urban, family
Countries Covered
5+
Cycling creators, fitness lifestyle, urban commuter, family lifestyle
Avg. Followers / Creator
10
Unique creators across four niches
Content Format
Short-Form
Cycling routes, urban commutes, family rides, fitness training
Dual Anchors
2 posts each
From Antonio Diurno and Ameliaa, the dual anchors
Collaboration Type

Powered by the Fully Managed Package.

Fiido focused on the brand story and e-bike positioning. Ainfluencer's strategists handled creator sourcing across cycling, fitness, urban-commuter, and family-lifestyle niches in multiple countries, briefing, contracts, content approvals, and unified campaign reporting. End to end.

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Strategist
Dedicated, in-house
Creators
Vetted & brand-safe
Payments
Escrow-backed
Reporting
Weekly + final wrap
E-Bikes●Cycling●Urban●Commute●Folding●Mobility●Adventure●E-Bikes●Cycling●Urban●Commute●Folding●Mobility●Adventure●
The Playbook

From catalog cycling photography to e-bikes on real routes.

CHALLENGE

An international e-bike brand that sells on real-life cycling, commuting, and lifestyle imagery.

Fiido is a global e-bike brand selling folding e-bikes, urban commuters, and adventure models across Europe, the UK, and North America. The category challenge: e-bikes are a high-consideration purchase where buyers want to see the bike in real-life use, on a real commute, on a real cycling route, in a real family-lifestyle context, before they commit. Catalog cycling photography sets the brand baseline but doesn't close the sale. What closes is a dedicated cycling creator on a real route, a fitness creator using the bike for training rides, a family creator on weekend trips, and lifestyle creators on urban commutes across multiple markets. The challenge: run an activation that places the product across cycling, fitness, family, and urban-commuter creator worlds simultaneously, with consistent in-context use of the bike in each.

SOLUTION

10 creators. Multi-country, four-niche lifestyle wave. 12 pieces.

Ainfluencer activated 10 creators across 4 niches with two dual anchors carrying repeat presence. Dual anchors: Antonio Diurno (2 pieces) and Ameliaa from Life in America (2 pieces). Dedicated cycling content: Klein Concept (Cycling Content Creation) delivering the technical-rider angle. Fitness lifestyle: Rey Smart (Running & Fitness), TRAINER ALE FIORINI. Couples and family lifestyle: Jamie + Megan giving the partner-rides angle. Urban-commuter and lifestyle creators across Europe and Turkey: Brigitte ilkay Savran, Chrissie Geenen, Tarik Deliktas, Mauro Littera. 12 native pieces across cycling routes, urban commutes, family rides, and fitness training, with creators spanning 5+ countries in a single campaign window.

RESULT

7M+ reach. 15% engagement. 12 pieces. Multi-country lifestyle placement with cycling-tier credibility.

A 15% engagement rate, well above e-bike category paid social benchmarks. Native presence across dedicated cycling content, fitness lifestyle, family-couples lifestyle, and urban-commuter creators in 5+ countries. Library of 12 native pieces Fiido can repurpose across paid social, retailer co-marketing, country-specific market extensions, retargeting, and seasonal cycling campaigns.

The Platform

Everything Fiido didn't have to build.

Ainfluencer's Fully Managed Package wraps the entire creator workflow into one accountable team and one source of truth.

Niche-Matched Discovery

Audience-verified, brand-safety screened, performance benchmarked. We surface macro-creators who already convert in your category.

Escrow Payments

Funds released on approved deliverables. Creators ship faster. You never chase a refund.

Product Fulfillment at Scale

Send products directly to creators. We handle logistics, tracking, and follow-up.

Automated Tracking

Auto-generated UTMs, promo codes, and post-level engagement. See exactly which creators drive traffic and revenue.

Content Rights, Built In

Whitelisting and paid amplification rights are negotiated upfront. You own the content you pay for.

Dedicated Strategist

A real human runs your campaign. Brief, source, contract, approve, report. You stay focused on the product.

Why Macro

Why multi-country, four-niche placement was the right call for Fiido.

For an e-bike brand, single-niche cycling placements ignore the actual buyer. Most e-bike purchases are made by people who don't identify primarily as cyclists, they're commuters, parents, fitness enthusiasts, urban lifestyle people. One dedicated cycling creator (Klein Concept) gives the brand technical-rider credibility for the cycling-purist audience. Two fitness creators (Rey Smart, TRAINER ALE FIORINI) integrate the bike into training routines for the active-lifestyle buyer. A couple-lifestyle creator (Jamie + Megan) shows partner rides for the family-and-weekend buyer. Four urban-commuter and lifestyle creators across Europe, Turkey, and the US (Antonio Diurno x2, Ameliaa x2, Brigitte Savran, Chrissie Geenen, Tarik Deliktas, Mauro Littera) cover the everyday-mobility buyer in the actual markets where Fiido sells. Each niche carries an angle the others can't. The result: native content that reaches every e-bike buyer profile, with engagement that runs well above paid cycling placements.

  • Polished video skills, no extra production cost
  • Built-in audiences in specific niches
  • Trust that paid ads can't buy
  • Scale that nano-creators can't match
15%
Engagement
7M+
Total reach
9
Creators
5
Niches

"Ainfluencer ran a multi-country, four-niche activation that placed Fiido e-bikes into real cycling routes, real urban commutes, real family rides, and real fitness training across 5+ countries in one campaign window. A dedicated cycling creator giving us the technical angle, fitness and family creators on the lifestyle integration, urban-commuter creators in our actual sales markets. That kind of breadth is what e-bike brands need, not single-niche cycling placements."

Fiido Marketing Team
E-Bikes & Cycling · Multi-Country Lifestyle Activation
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