Ainfluencer
Featured Success StoryNutrition & SupplementsMacro-Influencer Strategy

How SCITEC PRO reached 8M+ feeds with international IFBB pros and fitness creators.

SCITEC PRO, the German online destination for SCITEC sports nutrition, wanted creator content that placed its supplements in the hands of training athletes across European and global fitness markets, not in static product shots. Ainfluencer activated 7 creators across four worlds anchored by a high-volume lifestyle creator and IFBB pro credibility: Polish lifestyle and training anchor Renata Nowak (5 pieces); IFBB Bikini PRO Sandy Coskun (Germany and Turkey); Hungarian training creators Turzo Tibor and Brigi Szabo; Swedish strength creator Amanda Essen (Weak to Strong); Indonesian creators Novi Tresna and Devan Tan. The result: 12 native pieces, a 14% engagement rate, and 8M+ combined reach across multiple European and Asian markets.

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7 creators · 4 niches · 12 pieces · 8M+ combined reach
Campaign Performance

The numbers behind a 7-creator, IFBB-pro-led international SCITEC PRO activation.

Every metric tracked inside Ainfluencer's dashboard, with creator-level and niche-level reporting.

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Total Creator Reach
8M+
Combined audience
Engagement Rate
14%
~8x fashion-cat. avg.
Creators Activated
7
Across 4 niches, international fitness pro-led
Pieces of Content
12
Pieces across IFBB pro, lifestyle training, strength, fitness
Niches Covered
4
IFBB pros, lifestyle training, strength, multi-market fitness
Avg. Followers / Creator
7
Unique creators across four niches and five countries
Content Format
Short-Form
Training sessions, supplement demos, gym content, athlete prep
Lead Anchor
5 posts
Renata Nowak, the Polish lifestyle training anchor
Collaboration Type

Powered by the Fully Managed Package.

SCITEC PRO focused on the brand story and sports nutrition positioning. Ainfluencer's strategists handled creator sourcing across IFBB pros, lifestyle training creators, strength athletes, and national fitness voices across Poland, Germany, Turkey, Hungary, Sweden, and Indonesia, briefing, contracts, content approvals, and unified multi-market campaign reporting. End to end.

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Strategist
Dedicated, in-house
Creators
Vetted & brand-safe
Payments
Escrow-backed
Reporting
Weekly + final wrap
SupplementsIFBBTrainingStrengthProteinGymAthleteSupplementsIFBBTrainingStrengthProteinGymAthlete
The Playbook

From single-market supplement ads to multi-market athlete content.

CHALLENGE

A German sports nutrition retailer that needs IFBB and national fitness creator credibility across multiple European and Asian markets.

SCITEC PRO is the German online retail destination for SCITEC sports nutrition, one of Europe's established supplement brands. The category challenge: sports nutrition is a credentialed-trust market. Athletes buy what other athletes use, especially competing IFBB pros and serious training creators. National markets reinforce this, a German shopper trusts a German-speaking athlete differently than an English-only voice, and the same applies in Poland, Hungary, Sweden, and beyond. Generic global lifestyle content underperforms compared to targeted national fitness creators. The challenge: run a single campaign that activates IFBB credibility, lifestyle training volume, and national-language fitness creators across multiple markets in parallel.

SOLUTION

7 creators. International fitness pro activation. 12 pieces.

Ainfluencer activated 7 creators across 4 niches anchored in IFBB pro credibility and high-volume lifestyle training. Lead anchor: Polish lifestyle training creator Renata Nowak (5 pieces) for sustained brand association in the Polish market. IFBB pro credibility: Sandy Coskun (IFBB Bikini PRO, Germany and Turkey) on competition-grade training content. National training creators across markets: Turzo Tibor and Brigi Szabo (Hungary), Devan Tan (Indonesia), Novi Tresna (Indonesia, 2 pieces), Amanda Essen of Weak to Strong (Sweden). 12 native pieces across training sessions, supplement integration, gym content, and athlete prep across five language markets.

RESULT

8M+ reach. 14% engagement. 12 pieces. Multi-market fitness pro and IFBB credibility in every piece.

A 14% engagement rate, well above sports nutrition category paid social benchmarks. Native presence across IFBB pro training content, lifestyle volume from a Polish anchor, and national-language fitness creators in Hungary, Sweden, and Indonesia. Library of 12 native creator pieces SCITEC PRO can repurpose across paid social, market-specific retargeting, retailer co-marketing, and language-localized campaign extensions.

The Platform

Everything SCITEC PRO didn't have to build.

Ainfluencer's Fully Managed Package wraps the entire creator workflow into one accountable team and one source of truth.

Niche-Matched Discovery

Audience-verified, brand-safety screened, performance benchmarked. We surface macro-creators who already convert in your category.

Escrow Payments

Funds released on approved deliverables. Creators ship faster. You never chase a refund.

Product Fulfillment at Scale

Send products directly to creators. We handle logistics, tracking, and follow-up.

Automated Tracking

Auto-generated UTMs, promo codes, and post-level engagement. See exactly which creators drive traffic and revenue.

Content Rights, Built In

Whitelisting and paid amplification rights are negotiated upfront. You own the content you pay for.

Dedicated Strategist

A real human runs your campaign. Brief, source, contract, approve, report. You stay focused on the product.

Why Macro

Why IFBB pros and a lifestyle anchor were the right structure for SCITEC PRO.

For a sports nutrition retailer, every market is its own credibility test. Sandy Coskun delivers IFBB Bikini PRO credibility in Germany and Turkey, the kind of competition-grade athlete who validates a supplement line within the bodybuilding community. Renata Nowak runs as the high-volume lifestyle training anchor in Poland with 5 pieces, building sustained brand association rather than a single placement, in the language and visual context Polish shoppers expect. Turzo Tibor and Brigi Szabo carry the Hungarian market with national-language training content. Amanda Essen (Weak to Strong) takes Sweden through a relatable strength-progression frame. Novi Tresna and Devan Tan cover Indonesia and broader Asian audiences. The result: one campaign window, five national markets, IFBB pro credibility, lifestyle volume, all delivered as native creator content rather than translated brand ads.

  • Polished video skills, no extra production cost
  • Built-in audiences in specific niches
  • Trust that paid ads can't buy
  • Scale that nano-creators can't match
14%
Engagement
8M+
Total reach
9
Creators
5
Niches

"Ainfluencer ran a multi-market fitness pro activation that would have taken us months to coordinate ourselves. An IFBB Bikini PRO for competition credibility, a Polish lifestyle anchor delivering five repeat pieces, plus targeted national fitness creators across Hungary, Sweden, and Indonesia, all in one campaign window with one set of approvals and one reporting view. The kind of multi-market structure sports nutrition actually needs."

SCITEC PRO Marketing Team
Nutrition & Supplements · International IFBB-Pro-Led Activation
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