Last Updated: September 30th, 2024
What Is Dovetale?
In 2015, Dovetale was founded by Matt Schmidt, Mike Schmidt, and Navied Shoushtarian as a website that helps e-commerce brands find creators who can promote their products. The company is headquartered in New York, New York, United States, and has around 50 employees. Matt Schmidt, a graduate of Business/Managerial Economics from McMaster University, served as the CEO of Dovetale.
In April 2022, Shopify acquired Dovetale, which is now known as Shopify Collabs. You are probably familiar with Shopify for its online store and the different features it provides. To understand how its influencer marketing tool works, we need to check out Dovetale’s reviews, features, and pricing.
DoveTale Review: Pricing & Features + Best Alternative
Currently known as Shopify Collabs, Dovetale is one of the known influencer marketing tools. But how does it work, and is it worth trying? In this article, we will tell you everything you need to know about this tool, including features, pricing, customer reviews, and some better alternatives.
DoveTale Features
Unlike most influencer marketing tools, Dovetale by Shopify is focused on connecting social media influencers to merchants who have a Shopify store. So, the platform has two sides: creators and shop owners. Let’s see what features it has.
1. Influencer Discovery
As a business owner on Shopify, you can access thousands of influencers across Instagram, TikTok, Facebook, Twitter, YouTube, and LinkedIn and use different filters to find creators that match your criteria.
Influencers who have at least 1k followers can sign up on the Dovetale by Shopify, connect their accounts, and look for collaboration opportunities.
Unfortunately, Dovetale doesn’t provide any information about creators for brands to ensure they have active and organic followers. So, you might spend your time on creators without getting any results. Instead, we want to introduce you to Ainfluencer.
Using this free Dovetale alternative, you can discover over 2M active creators across Instagram and TikTok. By checking their profile on Ainfluencer, you can view their latest account insights, past collaborations, and engagement metrics to get to know influencers better.
2. Campaign Management
After finding creators, you can simply hire and manage your campaigns. Share affiliate links or discount codes with your collaboration partner and manage multiple campaigns at the same time.
3. Affiliate Tracking
You can monitor your campaign results and multiple affiliate links on a single dashboard. Automatically calculate the commission and pay creators inside the app.
DoveTale Pricing
As a Shopify merchant, if you have purchased the Shopify Advanced or Plus plan, you can use the Dovetale influencer marketing tool for free. Here is how much it costs:
- Advanced: €384EUR/month
- Plus: $2,300USD/month
Besides the package cost, as a brand, you need to pay a 2.9% commission payment processing fee to the platform. If the pricing is high for you, don’t worry! We have a better alternative that is completely free.
Ainfluencer is a free influencer marketing tool that provides unlimited access to influencer discovery, campaign creation, management, and measurement tools. You can discover over 2M active Instagram and TikTok creators and use the in-app chat feature to negotiate with them.
Dovetale Reviews: What Do Customers Say?
One of the best ways to find out how a service is working is by checking its customer feedback. So let’s read Dovetale reviews to help you decide better.
- This platform has a 4.6 rating score on G2 among 200 reviews.
- According to customer reviews, Dovetale has made campaign management much easier for brands.
- However, it doesn’t provide enough filters to find the right collaboration match.
- The app interface is user-friendly, and it’s easy for beginners to manage their collaborations.
- However, one of the major drawbacks that many users point out is the lack of an in-app chat feature to communicate directly with creators.
According to their user’s experience, it isn’t a user-friendly platform. This could imply that the platform may have a steeper learning curve or lack intuitive navigation, making it less accessible and efficient for some users. Here’s a comment that proves it:
Moreover, Dovetale suffers from technical glitches, including users being kicked off the site and difficulties with joining. Despite seeking assistance from customer service, these issues seem to persist, which can be a significant drawback for users trying to utilize the platform effectively.
In addition, Dovetale does not provide data on the interests of an influencer’s audience. This means users might not have information about the specific topics or niches that the influencer’s followers are interested in.
Plus, Some influencer profiles on Dovetale are incomplete. Users may encounter missing links to the influencer’s YouTube channel or TikTok page, which can make it challenging to assess their complete online presence.
The need for DoveTale alternatives arises from a variety of factors, including a lack of interest-based audience insights, the absence of audience quality metrics, and technical issues. Exploring DoveTale alternative ensures you can find the influencer marketing solution that best suits their unique needs and circumstances.
Dovetale Pros And Cons
Now that you’ve read Dovetale reviews, let’s summarize the benefits and drawbacks of this service.
Pros
- Free signup for influencers
- Supporting multiple social media platforms
Cons
- Limited features
- Lots of influencers with less than 5k followers
- Lack of in-app messaging
- Lack of campaign creation tools
- Limited filters
- Lack of influencer insights
Ainfluncer: Best Free Influencer Marketing Platform
While Dovetale by Shopify (known as Shopify collabs) provides a safe interface to connect influencers with brands, the features are limited. This platform doesn’t provide any information about influencers, chat features, and campaign creation tools. So, let’s introduce you to a better alternative that can fill these gaps.
Ainfluencer is a free end-to-end influencer marketing platform with a database of over 2M creators. With the help of an AI-powered search tool and more than 20 advanced filters, you can find creators in your industry in a few minutes. Next, check their profiles on Ainfluencer to view their past collaborations, latest account insights, engagement metrics, and collaboration costs.
As a brand, you have unlimited access to all the features for free, and you only need to pay the collaboration cost to influencers. To ensure your money is safe, Ainfluencer will keep the collaboration fee in its trusted escrow system before delivering it to influencers. Once you monitor the campaign results, influencers will receive their money.
So if you are looking for a free Dovetale alternative to run and manage social media campaigns, Ainfluencer can help you. Sign up on Ainfluencer for free now and start growing your customers.
| Features | DoveTale | Ainfluencer |
|---|---|---|
| Database of Influencers | N/A | +2M |
| Filtering | Basic Filters | AI-powered search engine/
More than 20 filters |
| Pricing Options | $384 - 2300/mo | Free |
| Influencer Search | ✅ | ✅ |
| Platforms | Instagram, TikTok, Facebook. Twitter, LinkedIn |
Instagram & TikTok |
| Number of Invitations | N/A | Unlimited |
| Number of Campaigns | N/A | Unlimited |
| Campaign Management | ✅ | ✅ |
| Detailed Insights | No | Yes |
Other Dovetale Alternatives
Are you looking for some helpful and safe tools to run and manage social media campaigns? Here are some of the best Dovetale alternatives to try.
1. Upfluence
Want to connect with influencers across all social media platforms? Upfluence is one of the known Dovetale alternatives that can help you. Using this tool, you can discover creators across Amazon, Instagram, Twitter, TikTok, Pinterest, YouTube, Twitch, and WordPress. You can connect your Shopify store or Amazon storefront to run affiliate programs as well.
Read Upfluence Reviews.
2. Traackr
With a database of over 4M creators, Traackr is one of the helpful Dovetale alternatives to try. Using this tool, you can discover influencers, manage multiple campaigns, and access deep analytics of your performance. To find out about their packages and the cost of service, you need to contact their team for customized plans.
Read Traackr Reviews.
3. CreatorIQ
One of the known Dovetale alternatives that connects you with 17M creators across different channels is Creator IQ. As a brand, you can search, compare, and connect with influencers in different niches. With the help of its trend analysis tool, you can find the top-performing content and ask your influencer partner to create it.
Read CreatorIQ Reviews.
Conclusion
Shopify collabs claims to be one of the top influencer marketing tools that connect brands with social media influencers. However, according to Dovetale reviews (known as Shopify collabs) and by checking its features, we can find out there are lots of better options.
In this article, we’ve provided everything you need to know about this tool and introduced you to a better alternative. Using Ainfluencer, you can set, manage, and monitor campaigns across Instagram and TikTok for free. So, if you are looking for a safe and advanced tool to work with influencers, give Ainfluencer a try now.
FAQs
Dovetale works as an influencer marketing tool by helping businesses, both big and small, manage their influencer collaborations more efficiently. It claims to keep track of things like what needs to be done, what has been received, and how much money has been spent on these partnerships.
On April 11, 2022, Shopify made a significant move in the creator and influencer marketing space by acquiring a software startup called Dovetale. Dovetale specializes in assisting brands in the management of their influencer marketing initiatives.
Unfortunately, the specific amount Shopify paid for this acquisition was not publicly disclosed. This acquisition represents a notable investment by Shopify in the realm of influencer marketing and demonstrates their commitment to expanding their services in this area.
As an influencer, you can sign up and look for campaigns for collaboration for free. But unfortunately, Dovetale by Shopify doesn’t provide any free plans or trials for brands. You need to purchase one of the Advanced or Plus Shopify plans to access the influencer discovery tool which costs $384 to $2300 per month.
If you are looking for a better influencer marketing tool that doesn’t cost a fortune and provides everything you need in one place, Ainfluencer can help you. This free tool provides influencer discovery, campaign creation, Campaign management, in-app chat features with influencers, and campaign tracking tools for zero cost.
