Last Updated: September 12th, 2023
Influence.co Overview
Influence.co is an influencer marketing platform that provides an opportunity for brands and influencers to connect and collaborate. As a relatively well-known name among other tools, Influence.co offers features such as campaign management, influencer discovery, etc.
But you should know that there are many reports that show influencers on this platform lack the authenticity needed for influencer marketing, and the free plan is also too limited.
Let’s check out Influence.co reviews to see if it’s a good option for brands, businesses, and influencers.
What is Influence.co?
Influence.co is a well-known name among influencer marketing platforms. It is home to a network of influencers and advertisers, and serves as a platform for them to collaborate on marketing campaigns and other projects.
Influence.co serves as a marketplace where influencers, content creators, and brands can connect, negotiate partnerships, and execute marketing campaigns. While this platform offers opportunities for influencer marketing, it’s definitely not the best option.
Disappointed? Don’t be! We are going to read some of Influence.co reviews to discover its pros and cons. Later, we will also introduce you to some of influence.co competitors that you can choose instead of this platform.
Influence.co Reviews: Pricing & Features + Best Alternatives
Choosing the right influencer marketplace is essential for both influencers and brands. Doing so requires a good understanding of the features and services each platform offers.
By comparing these attributes, brands and businesses can pinpoint the ideal tool that aligns with their objectives and accommodates their budget constraints.
Influence.co Features
First, let’s check out Influence.co features and discover how this platform can help creators and businesses.
- Profile Creation and Management: Influence.co allows influencers and content creators to create comprehensive profiles that showcase their work, interests, and niches.
Users can add their bio, portfolio, and social media links, providing a centralized hub for potential collaborations and brand partnerships.
- Influencer Discovery: Influence.co allows brands to find influencers based on criteria like niche, location, follower count, and engagement rate. while functional, this feature lacks depth.
The filtering options may not always yield precise results. It makes the influencer discovery process a hit-or-miss experience, especially for those seeking specific influencer collaborations.
- Campaign Management: For brands and marketers, Influence.co offers a campaign management system. Users can create and manage influencer marketing campaigns, from setting objectives to tracking performance metrics.
- Verified Profiles: Influence.co claims to offer verified influencers to advertisers. Accordingly, influencers who purchase the Pro plan will have a special badge next to their name. But how accurate is that? We’ll get to it later in this review.
Influence.co Pricing
Pricing is an important factor, especially when it comes to influencer marketing. Brands usually dedicate a certain budget to their marketing, and a part of it goes to influencer marketing. Unfortunately, most of the time, influencer marketing platforms can get too expensive.
The same goes for Influence.co. Even though they offer a freemium plan, it’s too limited. Both brands and influencers will eventually have to purchase a plan if they want their marketing strategies to work.
For brands, Influence.co offers 2 plans: Business Basics and Business Pro.
- Business Basic (Free): brands can do basic searches with up to 20 results per month, which can be pretty limiting. They can also organize these results into up to 3 lists. With this plan, brands can only message with up to 12 influencers.
- Pro Plan ($600/Month): Advertisers get unlimited access to these features. However, many businesses find it to be too expensive.
Influence.co also offers 2 plans for influencers: The Basic plan and the Pro plan.
- Influencers’ Basic plan (Free): Influencers on the free plan are limited in their capabilities. They can only create a basic profile on the site, and their communication is severely restricted, with a paltry allowance of just 5 interactions with other members per week.
They’re also restricted to applying for a meager 5 brand campaigns weekly. Search results are restricted to 50, and they can barely curate 3 lists of influencers, brands, or agencies. The only consolation is limited access to their Instagram followers’ demographics.
- Influencers’ Pro Plan ($4/Month): With the Pro plan which is $4 per month, influencers get 30 brand campaigns per month, 30 member contacts per month, and unlimited results and lists. They can also see who viewed their profile.
What Real Users Say About Influence.co
Nothing provides us with more insight than hearing what real users have to say about any platform. The same goes for Influence.co; that’s why we’ve decided to write this Influence.co review. So, let’s continue.
Influence.co offers both free and premium plans for users. While the free plan provides essential features, several users have complained about the pricing and value offered by the premium plans.
Some find it expensive, especially when compared to other influencer marketing platforms that offer similar services at lower rates. This pricing issue can be a significant drawback for influencers, particularly those with smaller budgets.
Even the free plan doesn’t have enough features like other free influencer marketing platforms. Neither the advertisers nor the creators can get enough benefits from using the free plan.
Another issue with this platform is the unresponsive influencers. Take a look at this review left by an unhappy user on Reddit:
As you can see, Influence.co consistently falls short in addressing these critical concerns, leaving brands without any means to ensure a flawless payment process.
Also, Influence.co has received mixed reviews when it comes to customer suppport. Some users have expressed frustration with the platform’s customer support response time, citing delays in resolving issues or answering inquiries.
Quick and efficient support is essential for maintaining a positive user experience, and this area is one where Influence.co may need improvement.
So, what’s the best alternative? How can users ensure the flawless execution of their influencer marketing strategy? That’s what we’re here to tell you! So, keep scrolling.
That’s not all. Some users have also faced problems with the cancellation policy. They mentioned that they didn’t find this platform effective for their business and cancelled their subscription. However, they were still being charged for something they weren’t using.
So, what’s the best Influence.co alternative? How can users ensure the flawless execution of their influencer marketing strategy? That’s what we’re here to tell you! So, keep scrolling.
Influence.co Alternatives
Here are some of the competitors to Influence.co platform.
Ainfluncer: Free Influencer Marketing Platform
Are you a brand looking for a seamless and cost-effective way to harness the potential of influencer marketing? Or are you an influencer seeking a platform that maximizes your earnings while simplifying your workflow?
Look no further than Ainfluencer, the 100% free, Do-it-Yourself marketplace that’s revolutionizing influencer marketing for both brands and influencers.
Why Choose Ainfluencer?
As you can see, some users had problems with the planning price and cancellation policies. You won’t have to worry about them while using Ainfluencer because it’s free. So, you don’t have to purchase any plan, and you don’t need to struggle with cancellation. You are free to check out the list of influencers and create campaigns.
If you like it, you can go on, if you don’t, you won’t lose any money!
At Ainfluencer, we believe in providing limitless opportunities without charging any platform fees. Whether you’re a brand or an influencer, here’s why Ainfluencer is the perfect fit for you:
For Brands
- Unlimited Access to Influencers: With over 500,000 influencers on TikTok and Instagram, Ainfluencer offers an extensive influencer list catering to brands of all sizes and niches.
Plus, 10,000 new influencers join us each month, ensuring you have a constantly growing pool to choose from.
- Effortless Campaign Creation: Ainfluencer’s intuitive platform allows you to create influencer campaigns in just a few easy steps. Define your influencer criteria, set your goals, and watch as the platform matches you with the perfect influencers for your brand.
- Diverse Collaboration Options: Choose from four collaboration options based on your brand’s needs. Whether you want influencers to create content, publish it on their platforms, boost your existing content, or engage in barter collaborations, Ainfluencer has you covered.
- No Limits: Enjoy unlimited access to all Ainfluencer features, including creating offers, campaigns, and inviting influencers. Smart filters and invites based on your campaign targeting ensure you connect with the right influencers effortlessly.
- End-to-End Communication: Ainfluencer’s built-in chat inbox streamlines your collaboration process. From receiving offers and evaluating influencer portfolios to making payments and leaving reviews, everything happens within the platform.
- In-Depth Insights: Gain access to influencers’ past collaborations, reviews, and audience insights. Make informed decisions when selecting influencers for your campaigns.
- Secure Payments: Our Escrow system ensures secure and prompt payments for both brands and influencers, eliminating the risk of fraud.
- Reviews and Ratings: Leave honest reviews and ratings after each collaboration, fostering a culture of excellence and trust within the influencer community.
- Past Collaborations Track Record: Get a glimpse of an influencer’s track record with other brands, ensuring alignment with your goals and values.
For Creators and Influencers
- Free-to-Use: Ainfluencer is 100% free, allowing creators and influencers to maximize their earnings without platform fees.
- Access to Paying Campaigns: Explore over 30,000 global paying campaigns, giving you the opportunity to monetize your Instagram and TikTok.
- End-to-End Control: Make unlimited offers, negotiate directly with brands, close deals, deliver, and get rated – all within the platform.
- Data Security: Ainfluencer keeps your sensitive information safe; you never need to share social media account passwords or other sensitive data.
- AI-Driven Analytics: Utilize AI-driven analytics to categorize campaigns based on your preferences, making it easier to find the right collaborations.
- Escrow for Security: The Escrow system provides peace of mind, ensuring you get paid for your work. You can receive your payouts quickly and consistently, thanks to Ainfluencer’s reliable payment system.
- Streamlined Communication: Ainfluencer’s inbox helps you manage your entire collaboration cycle from start to finish.
- Custom Collaboration Options: Choose the collaboration types that suit you best, from content creation to promotion and bartering.
Don’t miss out on unlimited opportunities, transparency, and unbeatable value. Whether you’re a brand or an influencer, your journey to influencer marketing success starts here.
Influencity
One of the Influence.co competitors is Influencity, an influencer marketing platform that helps businesses find influencers for collaboration. Influencity has several pricing plans, which makes it a better option for small businesses with limited budgets.
However, it still lacks a free plan so users can’t check out its features without paying any price.
Intellifluence
Another alternative to Influence.co is Intellifluence, which offers campaign management and influencer discovery features. Additionally, Intellinfluence has a free plan with limited features, allowing users to test its platform before purchasing other plans. However, the full package is still costly for most businesses.
Read Intellinfluence Reviews
Conclusion
In the influencer marketing world, various options are available for influencers and brands. In order to choose the best one, you need to do a thorough research.
That’s why we’ve provided this Influence.co review; to give you insight into this platform so that you can make the best decision for your business.
FAQs
No, Influence.co is not the only influencer marketing platform available. While it is a well-known platform, there are several other alternatives to consider. Each platform comes with its own set of features, pricing structures, and user experiences.
In this article, we’ve introduced Ainfluencer as one such alternative that offers unique advantages like no platform fees, a growing pool of influencers, and seamless collaboration options.
It’s essential to research and compare various influencer marketing platforms to find the one that best suits your specific needs and budget.
In this article, we’ve introduced Ainfluencer as one such alternative that offers unique advantages like no platform fees, a growing pool of influencers, and seamless collaboration options.
It’s essential to research and compare various influencer marketing platforms to find the one that best suits your specific needs and budget.
Ainfluencer utilizes an Escrow system to ensure secure and prompt payments for both brands and influencers.
Here’s how it works: When a collaboration is agreed upon, the brand places the agreed-upon payment amount into an Escrow account. The influencer then carries out the campaign as per the agreement.
Once the influencer successfully completes the campaign and meets the criteria, the payment is released from Escrow and transferred to the influencer.
This system provides a level of security and trust for both parties involved, as payments are only released when the agreed-upon work is delivered, minimizing the risk of fraud or non-payment.
It’s a reliable way to ensure that influencers are compensated fairly for their work and that brands get the results they expect.
Influence.co is working like other influencer marketing platforms. However, the options it offers and the customer supports are mostly the subject of users’ concerns. Therefore, some of the users recommend testing other platforms instead of Influence.co.
