Inkling Scents is a Micro-sized company that offers luxurious, elegant oil perfumes made with clean, pure ingredients, including some from their on-site organic garden. Their cruelty-free products have been featured in top publications like Forbes, Women’s Health, and InStyle.
Micro
Influencer Partnership
Micro-Influencer Marketing
Content Collaboration
Influencer Marketing
Inkling Scents wished to promote its fall perfumes for its holiday sales. Also, the brand wished to increase engagement and reach a wider audience on social media platforms like Instagram, TikTok, and Facebook.
To achieve its goals, Inkling Scents chose Ainfluencer to carry out its influencer marketing campaign. Using Ainfluecer, the brand found US-based micro and nano influencers who shared sponsored and unboxing videos on their accounts showcasing Inkling Scents’ clean perfume products. Each Ainfluecer used the brand’s desired hashtags as well as a link to their website. Each creator used a discount code for their followers too.
Inkling Scents' influencer marketing campaign helped the brand reach to a wider audience.
The sponsored posts creators shared helped the brand introduce its fall perfume and increase sales.
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