My Macros+ is a trusted calorie tracker app designed to help users manage nutrition and reach fitness goals. Created by ex-bodybuilder Jason Loewy, it simplifies macro tracking at all levels, promoting consistency and sustainable habits.
Health & Fitness
Micro
Influencer Partnership
All & Any Range Influencer Marketing
Content Collaboration
Influencer Marketing
My Macros+ struggled with market saturation and competition from big names like MyFitnessPal. It was challenging to target the right audience and educate users on macro tracking. Building trust and engagement required strong influencer marketing. Growing its user base also involved overcoming hurdles in retention and monetization.
My Macros+ leveraged influencer marketing to cut through the competition. By collaborating with fitness influencers, they highlighted how their calorie tracker app simplifies nutrition tracking. Ainfluencer made it seamless, connecting them with the right influencers to boost awareness, trust, and user engagement at no cost.
With Ainfluencer, My Macros+ expanded its reach by collaborating with the right fitness influencers, leading to a surge in brand awareness and app downloads. By showcasing the app’s ease of use, influencers helped educate new users, making macro tracking more accessible. This led to higher engagement, increased social media visibility, and a growing fitness community around the brand.
Additionally, influencer-driven traffic converted at higher rates, boosting paid subscriptions. As a result of the engaging, authentic content from trusted creators, more users upgraded for premium features. With cost-effective influencer partnerships, Ainfluencer helped My Macros+ grow its user base without breaking the bank.
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My Macros+ keeps track of your nutrition easy with its calorie tracker app. Thanks to Ainfluencer, they connected with fitness enthusiasts, expanded their reach, and boosted engagement.
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