Last Updated: November 5th, 2024
What Is ApexDrop?
In 2015, Zakary Stahlsmith founded ApexDrop as an influencer marketing network that connects brands with fashion influencers on Instagram. Zakary, who graduated from Penn State University in Marketing, is currently the company’s CEO.
Although ApexDrop started its business focusing only on fashion influencers on Instagram, in recent years, it expanded its database to include influencers from TikTok and five additional categories, including Beauty & Personal care, Food & beverage, Wine & spirits, Home goods, Health and wellness.
The company is based in Erie, Pennsylvania, United States, and has around 200 employees. While it positions itself as a valuable tool in the influencer marketing industry, it’s essential to check ApexDrop’s reviews, features, and pricing to validate this claim.
ApexDrop Review: Pricing & Features + Best Alternative
Are you thinking about using ApexDrop to run social media campaigns and connect with influencers in your niche? Here is everything you need to know about this tool, including features, pricing, and customer reviews.
ApexDrop Features
Let’s start by checking what ApexDrop offers to its users. Here are its main features.
1. Influencer Discovery
ApexDrop provides a database of over 20k active content creators across Instagram and TikTok. These influencers are categorized into six different categories:
- Fashion
- Apparel and Accessories
- Food and Beverage
- Consumer Products
- Health and Beauty
- Beer, Wine, and Spirits
You can find creators in your niche only if your business is within these categories. All of these creators are considered micro-influencers with a follower count ranging from 3,000 to 50,000 on their channels. They can help with UGC content and promoting your products.
As you can see, the creators are only available in certain industries, and the database is limited to only 20k creators. This means many brands may struggle to find the right influencers to collaborate with. Although it might work for small businesses in these categories, the platform might not be useful for larger brands or the ones that are in other categories.
As you can see, this is the first and main drawback of ApexDrop. But, don’t worry, you have a better alternative.
Ainfluencer is a free influencer marketing platform with a database of over 2M active creators across Instagram and TikTok. No matter what your business is or what budget you have, Ainfluencer can help you find the right influencer for collaboration, whether you are looking for a nano influencer or mega influencer, or you want to collaborate with a mom influencer or a fitness influencer, Ainfluencer search tool will not disappoint you.
Sign up for free and check it out yourself.
2. Influencer Management
After finding influencers on ApexDrop, you can view their account details and metrics to make a better decision. Based on your package, you can add and invite multiple influencers for collaboration, ship products consistently to all your added influencers, and manage your partnership in a single dashboard.
3. Analytics
After setting up the campaign, you can track and monitor your performance. ApexDrop provides tracking and reporting features to monitor your analytics and will recommend content strategies to improve it.
ApexDrop Pricing
ApexDrop provides three different plans to choose from based on your needs. Let’s see what they offer:
- Tier 1: $2500/mo – Work with 100 influencers in a year who will generate 200 UGC content in total.
- Tier 2: $5000/mo – Work with 500 influencers in a year who will generate 500 UGC content in total.
- Tier 3: $9000/mo – Work with 1000 influencers in a year who will generate 1000 UGC content in total.
All these packages will connect you to a dedicated account manager. However, the cost of service is high for such limited features. So let’s check an affordable ApexDrop alternative with lots of advanced features.
Ainfluencer is a free influencer marketing platform that provides everything you need in one place. Using this tool, you can create unlimited campaigns on Instagram and TikTok, invite as many influencers as you need, manage campaigns, and track results without paying a penny to the platform.
So if you are searching for an affordable alternative to ApexDrop, Ainfluencer is what you need.
ApexDrop Review: What Do Customers Say?
One of the best ways to find out how a service works is by checking their customers’ feedback on reviewing websites. So let’s read some of the Apexdrop reviews together.
- On G2, ApexDrop has a 4.5 rating score among 12 reviews.
- On the App Store, their app has a 3.4 rating score among 74 reviews.
- Most brands are happy with the UGC content generated by their matched influencers.
- But one of the main drawbacks of this service is the lack of information about each influencer. Without a tool to review influencers and their audience, you might end up with irrelevant creators.
- The account managers can help you speed up the influencer discovery process by connecting you to your niche creators.
- However, based on ApexDrop reviews, not all influencers are high-quality, and there are lots of inactive creators.
- On ApexDrop, you are unable to manually select the influencers you want and must stick to the creators that the platform recommends.
- Overall, if money is not a concern for you and you are a beginner, ApexDrop can be helpful.
Now, let’s summerize all the pros and cons of Brandbacker.
ApexDrop Pros and Cons
Pros
- Specialization in Micro-Influencers
- Diverse Content Creation
Cons
- Limited creator database
- Limited creator categories
- High pricing
- Limited features
- Lack of influencer insights
Well, you may need an alternative!
The Best ApexDrop Alternative: Ainfluencer
So far we have checked out everything that ApexDrop provides for users and checked some of their customers’ reviews. While it does offer basic features for beginners to collaborate with social media influencers, it may not be the best option. The service comes at a high cost and the features are limited. So let’s introduce you to a better alternative.
Ainfluencer is a free and end-to-end influencer marketing platform with a database of over 2M active creators across Instagram and TikTok. With the help of an AI-powered search tool and more than 20 advanced filters, it only takes a few minutes to find creators in your niche.
Next, you can check each creator’s profile on Ainfluencer to view their past collaborations, latest account insights, engagement metrics, and collaboration costs. As a brand, you don’t need to pay any additional fee to the platform and can invite as many influencers as you need to unlimited campaigns.
You can pay influencers, manage multiple campaigns, and use the built-in chat feature to negotiate, track, and analyze the results, all in one dashboard. So if you are looking for a professional tool to run social media campaigns, Ainfluencer is what you are looking for!
| Features | ApexDrop | Ainfluencer |
|---|---|---|
| Database of Influencers | 20K | +2M |
| Filtering | N/A | AI-powered search engine/
More than 20 filters |
| Pricing Options | $2500-$9000/mo | Free |
| Influencer Search | ✅ | ✅ |
| Platforms | Instagram, Tiktok | Instagram, Tiktok |
| Number of Invitations | 100-1000 based on your plan | Unlimited |
| Number of Campaigns | N/A | Unlimited |
| Campaign Management | No | ✅ |
| Detailed Insights | No | Yes |
Other ApexDrop Alternatives
Are you searching for similar influencer marketing tools to run social media campaigns? Here are some of the safe ApexDrop alternatives.
1. InfluencerHero
For brands that want to focus on major social media platforms, InfluencerHero is one of the ApexDrop alternatives that can help you. This platform provides a database of over 30M creators across Instagram, YouTube, and TikTok. Some of its main features are influencer discovery, influencer outreach, influencer CRM, etc.
Read InfluencerHero Reviews.
2. Traackr
If you like to analyze influencers and their activities before inviting them to your campaigns, Traackr can help you. This ApexDrop alternative provides deep reporting and analytics about influencers, their past controversies, engagements, and more.
Read Traackr Reviews.
3. Aspire
With a database of over 6M creators across Instagram, TikTok, Pinterest, YouTube, and Facebook, Aspire is one of the known ApexDrop alternatives to try. Using this tool, you can discover influencers and run campaigns as well as affiliate programs.
Read Aspire Reviews.
Conclusion
ApexDrop is one of the available influencer marketing tools that connects brands to influencers across Instagram and TikTok. However, according to ApexDrop reviews, it has some main drawbacks and the pricing is high for many brands. However, if you don’t find it useful for your business, you can always join Ainfluencer for free and run influencer marketing campaigns.
FAQs
Unfortunately, ApexDrop doesn’t provide a free plan or trial to test the features. They offer 3 different packages ranging from $2500 to $9000 per month which connects you to 200 to 1000 influencers in a year.
To start using ApexDrop, you need to schedule a 45-minute online meeting with one of their team members. They will recommend you a plan based on your needs and will connect you to influencers in your niche.
The database of influencers and features on ApexDrop is limited and the pricing is also high. If you are searching for an affordable and professional tool, Ainfluencer is the best option. Using this tool, you can create unlimited campaigns, invite multiple influencers, and track the results for free.
