Influencerhero review

Last Updated: September 28, 2024

What Is Influencer Hero?

In Jan 2021, Influencer Hero was founded by Peter Nettesheim as an influencer management platform to scale influencer campaigns and programs. Peter is the CEO of this company who graduated from London Business School in Finance. 

The main goal of this platform is to maximize the return on investment (ROI). Accordingly, Influencer Hero claims that one marketer using their platform can accomplish the work equivalent to five full-time employees working manually. This efficiency is achieved through automation and centralized management of influencer marketing tasks. However, we can’t say it’s true or false unless we check out its features. 

The company is headquartered in New York, New York, United States, and has two more offices in Singapore and London. With more than 30 employees, this company is one of the known names in the influencer marketing industry. However, to find out whether it is worth trying or not, it’s essential to check Influencer Hero reviews, features, and pricing. 

influencerhero pros and cons

Influencerhero Review: Pricing & Features + Best Alternative


Are you considering using Influencer Hero to connect with social media influencers and run campaigns? Make sure to check this guide to learn everything about its features, pricing, and customer feedback. 

Influencer hero homepage

Influencer Hero Features

Let’s start by checking what features Influencer Hero offers. This platform provides some useful features to help brands run and manage social media campaigns.

1. Influencer Discovery

Influencer Hero provides a database of over 30M creators across Instagram, TikTok, and YouTube. You can use detailed filters such as location, audience demographics, engagement rate, and gender to find the right creators for collaboration. If you have previously collaborated with influencers and were satisfied with the results, you can try the influencer lookalike option to discover similar creators.  

For better decision-making, you can use InfluencerHero’s detailed analytics to determine how many fake followers each creator has, analyze gender split and age distribution, and view their recent sponsored content.

2. Influencer Outreach

After finding creators that match your added criteria, you can see their email addresses and contact details using the Influencer Outreach tool. InfluencerHero provides an AI tool that helps you personalize your messages and send them in bulk. 

InfluencerHero Influencer Outreach Tool

Unfortunately, InfluencerHero doesn’t provide an in-app messaging tool to talk and negotiate with creators inside the platform. You have to send your message in an email, which might get lost inside their mailbox. 

What makes it easier to contact influencers? If you are looking for a safe alternative to discover influencers in your niche and contact them, Ainfluencer is what you need.

Ainfluencer has a database of over 2M active creators across Instagram and TikTok. You can search for your preferred influencers using 20 filters and view their latest account insights. If you want to collaborate with one of them, you can easily send your message from your dashboard. So, all your discussions will be inside the platform; nothing will get lost among the dozens of emails someone may receive each day. 

The best part is that it’s completely free, and you can use all the features with zero cost. 

3. Influencer CRM (Creator Management)

Based on the package you choose on InfluencerHero (Which we will discuss in the next parts), you can manage multiple campaigns at the same time. Using this tool, you can add multiple campaigns to a single board, track your affiliate links and product sends, and manage posted content by influencers. 

Influencer CRM By InfluencerHero

4. Reporting And Analytics

After running a campaign, it’s essential to monitor and track your performance. InfluencerHero provides detailed influencer campaign reporting, including impressions, clicks, and conversions. You can find out which influencers performed best and plan your next campaigns with them. 

InfluencerHero Campaign Analytics Tool

Influencer Hero Pricing

InfluencerHero provides three different packages to choose from based on your needs. If none of them meet your needs, you can contact them for a customized package. Let’s see how much their plans cost:

influencerhero pricing
  • Standard Plan: $249 / month – 1,000 reachouts / month.  Using this tool, you can create 5 campaigns and access the influencer CRM tools.
  • Pro Plan: $649 / month – 5,000 reachouts / month/ Using this tool, you can create 15 campaigns and access campaign reports and analytics.
  • Business Plan: $1,200 / month – 10,000 reachouts/month. Using this tool, you can create unlimited campaigns and connect with a media expert.

As you can see, to create unlimited campaigns and invite multiple creators, you need to purchase the Business package, which is pricy. If you can’t afford it, don’t worry! We have a better alternative.

Ainfluencer is free! There are no pricing plans or packages. Whether a startup or a large brand, you can join the platform without paying anything. That’s why it is the best InfluencerHero alternative. Using this tool, you can discover creators, create unlimited campaigns, and invite as many influencers as you need for zero cost. 

You can check it out now.

Influencer Hero Review: What Do Customers Say?

One of the best ways to find out how a service is working is by checking their customers’ feedback on reviewing websites. Let’s read Influencer Hero reviews together.

Unfortunately, even though Influencer Hero has been in the market for a while, there are not many reviews of this platform over the Internet, 

  • On G2, the platform has a 4.7 rating score among 20 reviews. 
  • Most users are happy with the service and could find creators who can promote their brand/service. 
  • However, the cost of service is a lot for many businesses. Especially if you like to manage multiple campaigns, you need to upgrade to the Pro or Business version.
  • While the outreach tool claims to make it easier to send emails, you need to provide lots of information in messages, which takes a long time. 
Influencer Hero Review 2
  • Another drawback of this service is the lack of an influencer side for creators to join. 
  • The database of influencers is great, but the filters are not very helpful to find the right creators in your niche. 

Overall, the platform is doing a great job, and most of the customers are happy. However, it’s not anything special, and you can find better Influencer Hero alternatives at reasonable prices. 

Influencer Hero Pros and Cons

Pros

  • User-friendly interface
  • Supporting major social media platform

Cons

  • Lack of in-app messaging tool
  • Limited filters
  • High pricing
  • Lack of free plan or trial

Well, you may need an alternative!

The Best Influencer Hero Alternative: Ainfluencer

While Influencer Hero provides some helpful features for discovering creators across Instagram, TikTok, and YouTube, it has some drawbacks. It doesn’t provide enough filters to find the best influencer match, lacks an in-app messaging tool, and, more importantly, the cost of service is high. So let’s see a better alternative with more features. 

Ainfluencer is a free and end-to-end influencer marketing tool with a database of over 2M active creators across Instagram and TikTok. With the help of an AI-powered search tool and more than 20 advanced filters, you can find the influencer partners in a few minutes. Next, check each of their profile on Ainfluencer to view their latest account insights, past collaborations, engagement metrics, and collaboration costs. 

As a brand, you don’t need to pay any additional fee to the platform and can try all the features for free. You can create unlimited campaigns, invite as many influencers as you need, manage multiple campaigns, and track payments and results. Ainfluencer provides in-app messaging and payment features to help you access everything you need in one place. 

To ensure your money is safe, Ainfluencer will keep your money in its trusted escrow system before delivering it to influencers. Once you monitor the campaign results, influencers receive their money. So what are you waiting for? If you are looking for the best Influencer Hero alternative to run safe campaigns, join Ainfluencer for free now!

Influencer Hero vs. Ainfluencer

Features Influencer Hero Ainfluencer
Database of Influencers 30K +2M
Filtering Keyword filtering AI-powered search engine/
More than 20 filters
Pricing Options $249-$1,200/mo Free
Influencer Search
Platforms YouTube, Instagram, TikTok Instagram, Tiktok
Number of Invitations N/A Unlimited
Number of Campaigns N/A Unlimited
Campaign Management No
Detailed Insights No Yes

Other Influencer Hero Alternatives

Are you looking for similar tools to find creators for collaboration? Here are some of the safe Influencer Hero alternatives to check. 

1. Afluencer 

For brands that want to run campaigns across Instagram and TikTok, Afluencer is one of the Influencer Hero alternatives you can try. The platform provides influencer discovery, built-in chat features, audience analysis, and campaign creation tools for reasonable pricing. It has two different sides for influencers and brands as well. 

Read Afluencer Reviews

2. BazaarVoice

Previously known as Affable.ai, BazzarVoice is currently one of the known Influencer Hero alternatives. Using this tool, you can discover creators across Facebook, YouTube, Twitter, and Instagram, manage multiple campaigns, and view detailed analytics of your campaign. If you like to access in-depth analytics of your performance, BazaarVoice can help you. 

Read Affable.ai Reviews.

3. Grin

With a database of over 38M creators across Instagram, TikTok, Facebook, Twitter, and YouTube, Grin is one of the available Influencer Hero alternatives. Using this tool, you can analyze creators and their audience before inviting them to your campaign, check their audience demographics, and fake followers. 

Read Grin Reviews

 

Conclusion

Influencer Hero claims to be a leading tool in the influencer marketing industry and connects brands with the right influencers. However, according to Influencer Hero reviews, the platform lacks some essential features, and the pricing is also high. But for beginners who have enough budget, it can be helpful. 

If you are a professional and are looking for a free tool to run and manage influencer-based campaigns, Ainfluencer can help you. Using this tool, you have access to everything you need in one place. So join Ainfluencer for free now and start your growth. 

FAQs

Unfortunately, Influencer Hero doesn’t offer a free plan or trial to test the features. Their packages cost from $249 to $1200 per month, based on your needs. You can also contact their team for a customized plan. 

If you are looking for Influencer Hero alternatives with better features and affordable pricing, Ainfluencer can help you. This tool provides a database of over 2M active creators across Instagram and TikTok. You can create multiple campaigns, manage them simultaneously, pay influencers, chat with them, and analyze the campaign results in one place.

Influencer Hero is designed for brands and doesn’t provide a different side for influencers to join. Brands can use multiple filters to find creators in their niche and access their contact details. There are no in-app communication tools, and you need to reach out to influencers outside the platform.