Awin Review 2025: A Realistic Look at What You’re Getting
Awin Review 2025: A Realistic Look at What You’re Getting
TL;DR
- Awin, one of the oldest affiliate marketing platforms, helps brands grow through partnerships with publishers. You should know that Awin is replacing ShareASale in 2025, and it offers advanced tools and access to more than a million partners to boost your sales.
- Awin offers a plan called “Awin Access”, which starts at £99 per month, but if you need more advanced features or you are not a beginner, you have to contact them and get customized pricing.
- Awin got different types of reviews, from satisfied customers to unhappy ones. Some of them love how easy it is to use, and some users are frustrated by the customer service. Plus, many users who had to switch from ShareASale to Awin seem to be unhappy with being overcharged.
- Awin offers you a large affiliate network, easy tracking, and automation tools, which can help you manage everything easier.
What Is Awin?
Awin, one of the oldest affiliate marketing solutions, helps brands connect with online partners (publishers) such as bloggers. The platform is a global solution for affiliates, and it makes it easy to track your performance, manage commissions, and find new partners.
It also offers automation tools for payments and reporting, so you have less manual work to do. Awin gives brands access to more than 1 million active partners to help them find the best fit for their business.
One important thing you have to know is that Awin is replacing ShareASale in 2025, which is why many of ShareASale’s users have already switched to Awin now.
Is Awin Right for You?
If you are an experienced brand or a growing affiliate that wants to reach a large network and has an affiliate marketing strategy figured out, Awin can help you a lot. But if you are just starting your journey with little traffic or a very small budget, we recommend learning more about its alternative.
What Real Users Say About Awin
Real people’s reviews are the best way to get to know a platform. Relying on your community to share their previous experiences can save you time and money. So here are a few snippets of other users’ Awin reviews.
Some users mentioned that they enjoy using Awin’s easy-to-use dashboard and its advanced tracking tools. But they also report that Awin doesn’t have many reporting options compared to other networks.
- One of the issues users faced was the tracking function. Their links were tracked for clicks, but no user transaction reports were offered. This, alongside the recurring issue of customer service, made the platform unusable for this user:
- Another common issue is the outdated user interface. Too many glitches and bugs have ended up disappointing users greatly:
- And the most common problem is with customer support. Helping your users through their issues is one of the most important functions of any platform or program. Many users complain about their support requests going unnoticed for months:
- One user said that after six months of selling on Awin, everything stopped, even after their customers said they had been buying through their links.
- This user had to migrate to Awin from Shareasale and seems very unhappy. They had many problems with customer service and tracking during the migration.
Awin Features
We’re going to get into the important parts of our Awin review with the features. It’s crucial to know exactly what any platform can do for your business. So without further ado, let’s get into it.
1. Affiliate Network Discovery
The very first function this platform offers is discovery. Since Awin is an inbound platform, you’re facing a marketplace with 30k advertisers and 1 million publishers. Businesses can search through and find the right affiliates, and affiliates can also apply to the programs that feel right for them.
2. Tracking & Measurements
Awin tracks and reports on clicks, conversions, and commissions. This can offer you a clear picture of your income and spending. In addition to that, this platform measures your spending for shipping as well.
3. Automated Rewards & Commissions
Sending products, rewards, and commissions can get time-consuming and tedious. This is why the automation process makes your work faster. Awin automatically transfers commissions and rewards.
4. Customizable Referral Campaigns
You can create referral campaigns based on your individual needs and requirements. Rewards and commissions are flexible to your direct needs as well as the general structure.
5. Multi-user and Multi-channel
Bigger businesses typically have more than one person handling their affiliate marketing programs. This is why Awin allows you to have multiple users. In addition to that, the advocates can use multiple channels to share referral links as well.
6. Fraud Detection
This function includes monitoring for various fraudulent actions such as invalid clicks, duplicate orders, and more. Awin vets affiliates and creators to ensure your business does not get in trouble, unknowingly.
Awin Pros and Cons
There is a lot to say about the best and the worst of this platform. In this section of our Awin review, we’ll take a quick look at the pros of using this platform and the disadvantages as well.
Awin Pros
The best of Awin can be summarized into two points:
- No Setup Cost: Starting an account on Awin is almost free. Although you will have to pay $1 to sign up, this will be refunded to you after your first interaction.
- User-friendly: Although the platform is a bit old-fashioned, it’s still easy enough to learn that most users don’t struggle with using it.
Awin Cons
There are quite a few points Awin can improve on. However, these are the key issues users are struggling with:
- Lacking Filtering Functionality: In your search for the right affiliates to work with, you can use filters to find the right ones for your business. However, these filters do not allow you to exclude any qualities. This has led to many users having a hard time completing their search.
- Browser Extension Bugs and Glitches: Awin has a Chrome extension called MyAwin that supposedly simplifies link-building. The problem is that this platform is rather inconsistent in functionality.
- Lacking Customer Support: Many users complain about insufficient customer support.
- Payment Issues: Many users have said that the payout times are longer compared to other platforms.
Top Awin Alternatives
Awin alternatives range from Amazon Affiliate Programs to full marketing platforms. Our starting solution is Ainfluencer Amazon Affiliate:
1. Ainfluencer Amazon Affiliate

A brand new Amazon affiliate solution, Ainfluencer Amazon Affiliate, is the perfect tool to expand your marketing efforts. Based on Ainfluencer Amazon Affiliate reviews, it offers you an easy setup process and friendly customer service, which can help you make the process more simple for your team.
Ainfluencer Amazon Affiliate offers you analytics tracked in real time. That means you can make the necessary changes as a campaign is happening, without having to wait for results. You can also search for the exact affiliates you want. This search function offers you filters such as gender, location, and more criteria to help you find the right Amazon affiliates. Here’s a list of its features for you:
- Detailed Analytics
- Custom Commissions
- Automated Payouts
- Landing Page Builder
- Affiliate Discovery
2. ClickBank

ClickBank is an affiliate marketing platform which was created for digital products like e-books, online courses, software, and more. If you read ClickBank reviews, you can see that they help you in two main ways, first, it gives you data about your sales and commissions, and second, it help you find the best affiliates for your brand.
Here’s a list of its best features that every brand needs:
- Commission Customization
- Tracking and Data Collection
- Dedicated Support
- Integrated Payments
3. Refersion

This platform is made to simplify your affiliate marketing efforts. Refersion offers a 14-day trial mode so you can easily decide whether the platform is made for you or not. Based on Refersion reviews, these are its best features:
- Campaign and Management,
- Payments,
- Commissions and offers,
- And data insights.
Refersion claims to be focused on affiliate marketing, but it feels more like an influencer marketing platform. Whether this is the right solution for you or not depends on your specific needs.
Should You Choose Awin? Our Final Take
Based on all the reviews we’ve read about Awin, it can be a little risky to choose it. Because the number of bad reviews was hard to ignore. But one good thing about this brand is that it answers every single review, which shows that they are trying to fix the problems. Between the shady canceling policy, negative reviews, and limited features, you are sure to find better alternatives to Awin.
FAQs
No. Awin is strictly an affiliate marketing program and does not offer you any influencer marketing features. If you’re looking for a platform for influencer marketing, you can check out these influencer marketing platforms.
Yes and no. Technically, the platform does not offer a free plan. However, the Awin Access plan does offer a month-long free trial. So, ignoring the setup cost of $1, the platform is free for one month.
You cannot cancel an Awin subscription immediately. If you’re planning to use the Awin Access plan, you are required to commit to a minimum contract of three months. If you’re using any other plan, you can cancel your subscription at any time, but only with a 14-day notice.