Last Updated: April 6th, 2025
What Is Humanz?
Based in Israel, Humanz is an influencer marketing platform that was launched in 2017. The main idea behind the name Humanz is to bring a human element into influencer marketing to remind that influencers are actual humans, not data points.
The company’s main core team consists of five Israeli veterans. Then CEO Liav Refael Chen took the idea to four of his friends from the 8200 unit and they founded the company together.
With over 150 employers around the world, Humanz is now active in eight countries including USA, Israel, South Africa, Turkey, Nigeria, Brazil, India, and Europe. Furthermore, this platform has a list of 300k influencers who are ready to collaborate with brands and companies.
Humanz uses AI-powered tools to make influencer marketing more transparent and effective. Features like “Verified by Humanz” ensure that data is correct, helping build trust between creators and brands. The platform also offers easy-to-use analytics, smooth e-commerce integrations, and scalable advertising solutions.
However, to fully understand this platform, we’ve provided a more detailed guide covering its features and more. So, let’s check out Humanz reviews to see if it’s the perfect choice for your projects. Additionally, we will take a look at what this platform offers.
Humanz Review: Pricing, Features, Pros & Cons + Best Alternative
If you’re familiar with influencer marketing, you know that randomly choosing a platform and jumping in isn’t what professionals do. Experts carefully review and analyse a platform before making any decisions, and that’s exactly what we’re going to do here.
It’s time to get into the details of Humanz pricing and features, and what customers say about this platform. In the end, we will also introduce some of the best alternatives to Humanz.
Humanz Features
Humanz is an influencer marketing platform that uses AI and data analysis to help brands find and manage influencers. These are the main features Humanz offers:
1. Discovery Features
Humanz offers a huge database of influencers including any public profile with 1000 followers. The platform has 10 filters for influencer search based on profiles, and 7 filters based on their content. You can also sort through influencers based on their stats on different social platforms.
This influencer marketing platform uses a search engine that enables marketers to identify influencers whose values, audience demographics, and content align with their brand goals. As mentioned earlier, the platform offers deep filtering options and AI-driven tools to ensure precise matches, making it easier to find the right creators for campaigns.
Additionally, Marketers will have the ability to search for influencers based on audience details, engagement levels, and fake follower detection, ensuring they connect with real, high-quality creators. Humanz claims to have a large influencer database, with over 50,000 registered influencers. While that offers plenty of options, brands may still need to vet and filter carefully to find the right fit for their campaigns.
Note: The first few influencers are available in the free demo, but if you want to see more options, you have to pay for a subscription.
One of the filters of Ainfluencer’s influencer search is the budget. You can define how much you want to spend on this project. Therefore, you will only see the list of influencers whose pricing meets your budget. The best part is that this process is free; you don’t have to pay a penny to see this special list.
Want to give it a try?
2. Humanz Learning Academy
The academy is helpful whether you’re an influencer or a brand. As a brand, you can set up the course however you want, and make sure your influencer watches it and learns all you want. As an influencer, you can use the general academy to learn about influencer marketing, or exactly what specific brand expects of you.
3. Campaign Management and Analytics
Most influencer marketing platforms offer campaign management features, and Humanz is no exception. While the platform handles everything from start to finish, brands can still select influencers based on detailed profiles and performance metrics, ensuring the right fit for each campaign. Humanz simplifies content approval and contract management, making it easy for brands to review, approve, and track agreements.
With the real-time reporting feature, brands have access to important performance metrics such as reach, engagement, and conversions, allowing for quick changes to improve results. Additionally, Humanz includes ROI analysis tools to measure the financial impact of influencer campaigns which is very helpful for brands to make data-driven decisions for future marketing strategies.
Additionally, for public campaigns, brands can quickly filter influencer applications, auto-reject unqualified ones, and track those who mention the brand.
4. AI Driven Analytics
AI-driven analytics tools are one of the most handy features of Humanz that provide in-depth insights into influencer performance and audience behavior.
Therefore, brands can access detailed demographic data about an influencer’s audience, such as age, gender, location, and interests, ensuring alignment with the brand’s target market. The platform also tracks engagement metrics, including likes, comments, shares, and saves, to help brands assess the effectiveness of influencer content.
Performance metrics like reach, impressions, clicks, and conversions help brands easily track how their campaigns are doing, making it easier to improve their future actions. With AI-driven analytics, brands can make smart, data-backed decisions on choosing influencers, creating content, and optimizing campaigns, ensuring they focus on the most effective partnerships and channels.
5. Fraud Detection Tools
Are you concerned about working with influencers who may have fake followers or bot-driven engagement?
Humanz has solved this problem by integrating advanced fraud detection tools that help brands partner with qualified influencers. With its AI-powered algorithms, the platform automatically detects and removes fake followers, ensuring that brands only collaborate with influencers who have real, engaged audiences.
Humanz takes it a step further by analyzing the quality of an influencer’s audience. It looks at things like engagement patterns, follower growth, and other signs of validity. This Humanz feature helps brands avoid partnering with influencers who might have inactive or low-quality followers. By ensuring transparency and trust, Humanz supports long-term, successful collaborations between brands and influencers.
6. Real-Time Sales Tracking
Tracking real-time sales is very important when it comes to influencer marketing. Humanz allows brands to track sales created by influencers in real time. Wondering how? It uses unique tracking links, each assigned to an influencer, which monitor sales, conversions, or other desired actions caused by their content.
Brands can access real-time sales data to enable immediate analysis of campaign performance and identification of top-performing influencers. Humanz also supports different ways to track sales from influencer efforts, helping brands see the direct impact of influencer marketing on their revenue.
7. Community Dashboard
Humanz’s community dashboard is a tool that acts as a central hub for tracking campaign progress. Simply put, Humanz’s community dashboard allows brands to easily track campaign progress and influencer performance in one place.
Brands can have access to an overview of all active campaigns, including important metrics and performance guides. Additionally, the dashboard offers collaboration tools to help brands, influencers, and teams stay connected and work together toward shared goals.
Even though we’ve mentioned seven key features of Humanz so far, the platform has many more to offer. Let’s take a look at some additional features of this influencer marketing platform.
Additional Feature of Humanz
Here are other features that Humanz offers to both brands and influencers:
- Verified by Humanz: Influencers can verify their accounts to earn a badge, showing they have a real audience. Verified influencers get access to exclusive campaigns, better search visibility, and quicker payments.
- Marketplace Connection: Humanz’s marketplace allows brands to collaborate with any creator or onboard existing partners easily.
- Sales Measurement Tools: Brands can track sales from campaigns on e-commerce sites or with retail partners, helping evaluate influencer marketing effectiveness.
- AI-Powered Recommendations: Humanz uses AI to give suggestions for improving campaigns, such as optimizing content and choosing the best influencers based on real-time data.
- Global Reach: Humanz supports influencers of all sizes (macro, micro, nano) on multiple social networks worldwide, helping brands connect with a wide range of audiences locally and globally.
Humanz Pricing Plans
Humanz offers free and paid services. Free services include a marketing academy, a campaign, and statistical analytics. Services such as discovering and inviting influencers, your personal benchmarks, and analytics privately are premium features.
If that’s a concern to you, we should note that Ainfluencer allows you to create unlimited numbers of campaigns and collaborate with as many influencers as you like without any charge.
One of the most important points to consider about Humanz pricing is that it offers no fixed monthly fees or subscriptions. Instead, it works on a pay-per-campaign model. Therefore, brands can sign up for free and only pay when they run a campaign, which is some sort of an advantage. Humanz takes a percentage of the campaign budget as its fee.
Wondering how the commission works? It follows a flexible scale—the larger the campaign, the lower the percentage fee. However, the exact rates aren’t listed publicly since Humanz discusses pricing on a case-by-case basis.
With this commission-based model, you can start without any upfront costs or subscription fees. However, it’s not entirely free—the fees come from your campaign budget. There’s no free trial or free version for brands, but influencers can download the Humanz app for free to find opportunities.
Although there’s no monthly fee, commissions can add up for large campaigns. If you prefer a fixed subscription or have a tight budget, this model might not be ideal. For smaller brands, the commission could end up costing more than a flat-rate plan on another platform. Humanz offers flexibility, allowing brands to set their own budget without a long-term commitment. For exact pricing details, contact Humanz directly.
All the processes of searching, inviting, and campaign creation are free on Ainfluencer, no matter how many times you want to use them.
You can check out all the features for free. Give it a try now.
Humanz Reviews: What Customers Say?
Although Humanz doesn’t have many user reviews, we check out a few comments here. Humanz has gathered five-star reviews throughout a few platforms, but the app is a different story. Some users struggle with connecting their different accounts, especially Twitter (X):
And others had troubles signing up:
Humanz Pros and Cons
Let’s discuss the advantages and disadvantages to get a clearer view of this platform. Understanding both the pros and cons will help you decide if it’s the right fit for your needs.
Pros
- Extensive filtering,
- Hands-on and hands-off, campaign management,
- Accurate data of more than just follower number,
- Advanced AI analytics,
- Good user experience,
- Influencer collaboration features,
- Strong reporting,
- Security and fraud protection,
- Worldwide support,
- Performance-based cost,
- Integrations (Shopify etc.)
Cons
- Too reliant on AI,
- Restrictive pricing,
- No free plan for brands,
- High cost for small campaigns,
- Best for larger campaigns,
- Challenging to learn,
- Micro-influencers may be overlooked,
- Slow payouts to influencers,
- App and feature quirks,
- Usage limits in app,
- Must register to explore,
- Limited social platform support,
- Name confusion in searches.
Ainfluencer: The Best Humanz Alternative
Ainfluencer is a DIY influencer marketing platform. This platform is an end-to-end market that lets you get in contact with your choice of influencers or brands in a few easy steps. Most importantly, Ainfluencer is completely free.
Let’s take a look at what sets Ainfluencer apart:
1. Completely Cost Free
Using Ainfluencer does not cost anything. This platform is completely free of charge. You can sign up, discover influencers that match your niche, run as many campaigns as you want, and do it all for free.
Ainflucer doesn’t cost anything on the influencer side either. Just download the Ainfluencer app and sign up as an influencer. The platform allows you to increase your chances of making money without spending it.
2. Direct Chat
Ainfluencer gives you the chance to directly communicate with influencers. This makes all collaboration smoother and easier for all involved parties. It also contributes to the content confirmation process, making it much easier.
3. Clear Pricing and Features Information
If you want to use any of Ainfluencer’s features, you can clearly find the information regarding cost, similar features, and everything else related to it. Ainfluencer’s transparency makes it a much better choice.
Here are some additional features of this handy platform:
- AI Matching System: Ainfluencer uses artificial intelligence to connect brands with influencers based on over 20 metrics like engagement rate, audience demographics, and niche compatibility.
- Influencer Insights: The platform Provides detailed analytics, including impressions, engagement rates, follower growth, and audience demographics.
- Built-In Affiliate Program: Ainfluencer works with Shopify and Google Analytics to manage affiliate campaigns with coupon codes and unique links.
- Escrow Payment System: It ensures secure payments by holding funds until campaign terms are fulfilled.
- Unlimited Campaigns: Brands can run unlimited campaigns without any restrictions.
- Global Marketplace: The platform connects more than 5 influencers with over 100,000 brands globally.
- Post Scheduler: Ainfluencer automates publishing posts based on campaign agreements.
- Real-Time Analytics: It tracks campaign performance metrics in easy-to-read charts.
- Multi-Language Support: Ainfluencer is available in six languages—Spanish, Portuguese, Russian, French, Hindi, and English.
- Pre-Made Templates: This platform speeds up communication with customizable message templates.
- Fraud Detection Mechanisms: Ainfluecner’s honest reviews help brands avoid influencers with fake followers or fraudulent practices.
| Features | Humanz | Ainfluencer |
|---|---|---|
| Database of Influencers | 250K | +2M |
| Filtering | Keyword filtering | AI-powered search engine/
More than 20 filters |
| Pricing Options | Unclear but includes a fee | Free |
| Influencer Search | ✅ | ✅ |
| Platforms | Instagram & TikTok | Instagram & TikTok |
| Number of Campaigns | One free in the demo | Unlimited |
| Campaign Management | ✅ | ✅ |
| Detailed Insights | ✅ | ✅ |
Other Humanz Alternatives: Available Options Other Than Ainfluencer
So we looked at the very best Humanz alternatives, but there are a few other fitting options.
1. Influencity
Influencity offers a lot of the same features as Humanz. Although this platform is missing a free plan or a trial, it’s still a valuable option for your business. Especially if you’re a bigger business and you can afford to spend a little bit more. Influencity offers tools for campaign management, audience insights, and influencer relationship management. It gives its users access to over 170 million influencer profiles and flexible pricing plans, starting at $168/month.
Check out Influencity reviews to see if it’s your perfect choice.
2. Grin
Grin is one of the first influencer marketing platforms. The main highlight of this marketplace is its database. With millions of influencers to choose from, Grin will have influencers to match your sheets. This platform helps brands manage campaigns by connecting influencers on platforms like Instagram, TikTok, YouTube, and Twitch. It offers tools for sourcing, campaign management, content tracking, and ROI measurement.
Check out Grin reviews to see if you can count on this platform.
3. Influence.co
This platform’s shining trait is its free plan. You can try their basic plan and if everything goes to your liking, you can pay $600 a month and enjoy every feature the platform has to offer. Moreover, influencers can also get a Pro plan for $4/month. While the platform has unique social networking features, reviews mention issues with filtering accuracy and concerns about influencer authenticity.
Read Influence.co reviews for more information about this platform.
4. StoryClash
As an AI-powered platform that helps brands find and analyze influencers, StoryClash is another option you can consider as a Humanz alternative. It tracks content on TikTok and Instagram, using image recognition to monitor mentions, hashtags, and Stories. StoryClash offers live reports, data from multiple channels, and assists influencer managers in staying ahead by tracking trends and providing in-depth performance analysis.
Read StoryClash reviews to see if this platform is the right fit for you.
Conclusion
Humanz could be the correct choice for you. The lack of transparency makes it hard to include much information on our side, and in return makes it harder to choose on yours. Overall Humanz costs an unspecified amount, offers you unspecified free features, and you can make unspecified campaigns on it.
Alternatively, Ainfluencer is completely free and offers unlimited campaigns, unlimited searches, and unlimited invitations. As always, the choice is yours.
FAQs
Humanz is an AI-powered influencer marketing platform that connects brands with influencers for long-term partnerships. With advanced tools for creator discovery, campaign management, and performance tracking, it ensures the right influencers are chosen to maximize ROI and drive profitable campaigns. Additionally, the platform prevents fraudulent followers and guarantees transparency through accurate data analytics.
To connect Humanz with Instagram, start by downloading the Humanz app and log in. From there just follow these steps:
- Open the Humanz app.
- Go to Profile.
- Open Settings.
- Find Social Accounts.
- Tap Connect with Facebook.
From there, select your Instagram account, and you’re done.
No, the platform is not free. You have to pay for each campaign you create. There are no plans that offer a consistent monthly payment, but you will need to pay for a premium. You do receive a free demo. You get 20 free of something, but it’s unspecified what those are.
Humanz uses smart AI tools to make sure influencers on its platform have real followers. The platform automatically spots and removes fake accounts, so brands can be confident they’re working with influencers who have original, engaged audiences. It also looks at things like how followers interact with posts and how the influencer’s audience grows, making sure the followers are active and not fake.
