How Krudy Monkey Used Influencer Marketing to Drive Traffic

Krudy Monkey, an Australian brand founded in 2017, creates unique streetwear inspired by 90s and 00s street and surf culture. Their bold designs stand out, and they’re looking for streetwear influencers to help spread the word. By giving away free products, they hope to grow their brand and boost sales through influencer partnerships.

5

Creator Partnerships

186K

Creator Followings

5

Pieces of Content
Krudy Monkey
Industry

Fashion

Company Size

Micro

Plan

Influencer Partnership

Strategy

Nano Influencer Marketing

Engagement Rate

15%

Network
Solutions Used

Content Collaboration

Influencer Marketing

Challenge

Krudy Monkey wanted to increase traffic, following, and sales on social media by partnering with influencers. They aimed to raise brand awareness by leveraging influencers to create engaging content showcasing their products.

Solution

Krudy Monkey launched two influencer campaigns on Ainfluencer. They focused on Australian influencers showcasing the streetwear collection, offering free products, early access to new collections, and chances for longer partnerships. They collaborated with influencers like Mansi Deswal, Meg Growcott, Nicole Triglone, Atena Ng, and Nikita Dann to create content on TikTok and Instagram.

Result

They gained brand visibility for their streetwear line through authentic content creation.

Their influencer collaboration increased their traffic and generated more sales and followers on their social media.

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