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Last Updated: October 6th, 2024

What Is Sideqik? 

In 2012, Sideqik was founded by Jeremy Haile, Kurt Uhlir, and Tree McGlown as a tool that helps brands connect with the top influencers across different platforms. Jeremy Haile is the CEO of Sideqik, who graduated from the Georgia Institute of Technology in Computer Science. He is the founder of 7 startups, and his latest company is named SparkFire. 

The company is headquartered in Atlanta, Georgia, United States, and has around 10 employees. With over 10 years of experience, Sideqik is one of the oldest names in the influencer marketing industry. To determine whether it is worth trying or not, it’s essential to check Sideqik’s reviews, features, and pricing.

sideqik pros and cons

Sideqik Review: Pricing & Features + Best Alternative


Are you thinking about using Sideqik to run social media campaigns? Here’s everything you need to know about this platform, including features, pricing, and customer reviews. 

Sideqik Features

Let’s start by checking what features Sideqik offers. As a complete influencer marketing tool, it claims to provide everything you need in one place. 

1. Influencer Discovery

Sideqik provides a database of over 20M creators across Facebook, Twitter, Instagram, YouTube, Twitch, Pinterest, Mixer, Tumblr, and blogs. With the help of different filters, such as age, gender, and audience, you can find creators in your industry. Then, you can check influencers’ profiles to have a glance at how an influencer performs. 

You can view data such as their post frequency, other brands’ mentions, top interests, reach by networks, etc. 

Unfortunately, Sideqik doesn’t support TikTok, which is one of the most popular social media platforms with over 1B monthly users. The power of TikTok in shaping trends and attracting customers is not hidden from any brands. So, it’s important to take advantage of the opportunities it offers. That’s when Ainfluencer can come to save you! 

Ainfluencer is a free influencer marketing platform with a database of over 2M active creators across Instagram and TikTok. You can use an AI-powered search tool and more than 20 advanced filters to find creators in your match. On each creator’s profile, you can view their latest account insights and past collaborations.

Want to run an influencer marketing campaign on TikTok or Instagram? Or maybe both? Check out Ainfluencer for free. 

2. Campaign Tracking

You can automate the campaign process tracking with the help of Sideqik.  Using the campaign tracking tool, you can add and manage multiple campaigns in your dashboard and view their progress. It provides data, such as influencers involved, number of posts, engagement, earned media value, ROI, etc. 

Sideqik Campaign Tracking

3. Promotions

If you would like to launch branded promotions, Sideqik provides some tools that can help you. Using this feature, you can create giveaways, contests, competitions, sweepstakes, etc, and customize them. Then, the participants will be automatically checked, and a random winner will be picked from qualified users. 

If you want to collect user-generated content, the Sideqik promotion tool helps you collect media from fans as a way to promote your brand.

Sideqik Pricing

Unfortunately, Sideqik doesn’t provide visible pricing on their website, and you need to request a demo to learn about their plans and costs. However, according to sources across the web and customer reports on Capterra, their packages start from $25,000 per year.

As you can see, the cost of service is really high, and many businesses can’t afford it. But what if we tell you there is a better alternative that provides the same and even more features for free?

Ainfluencer is a free influencer marketing tool that provides everything you need to discover creators and create and manage campaigns with zero cost. On Ainfluencer, you can create unlimited campaigns, invite as many influencers as you need, and track the results. So if you are looking for an affordable alternative to Sideqik, join Ainfluencer for free now!

Sideqik Review: What Do Customers Say?

The best way to find out how a service is working is by checking customers’ feedback across the web. So let’s read Sideqik reviews together to help you decide better. 

  • Even though Sideqik has been in the market for over a decade, there are not many reviews of them. 
  • On G2, Sideqik has a 4.2 rating score across 13 reviews. 
  • According to customer reviews, it’s easy to find the right influencer match with the help of different filters.
  • But the interface is not user-friendly and it’s not easy for brands to use the features without help. 
Sideqik Review 1
  • Another problem with the service is being expensive. The more features you use, the more you will get charged. 
Sideqik Review 2

Unfortunately, there aren’t any more reviews of this app. So let’s sum up everything for you in pros and cons. 

Sideqik Pros and Cons

Pros

  • Supporting multiple social media platforms
  • Massive database of influencers

Cons

  • Not supporting TikTok
  • Lack of free plans or trial
  • Hidden pricing

Well, you may need an alternative!

The Best Sideqik Alternative: Ainfluencer

While Sideqik supports multiple social media platforms and provides a massive database of creators, it has some main downsides. Unfortunately, there are no TikTok influencers on this platform, and the pricing is really high. So, let’s move on to a better alternative with lots of advanced filters that are completely free. 

Ainfluencer is a free and end-to-end influencer marketing platform with a database of over 2M influencers across Instagram and TikTok. Using an AI-powered search tool and lots of advanced filters, you can find the right collaboration match in a few minutes. Next, check influencers’ profiles to view their latest account insight, past collaborations, engagement metrics, and collaboration fees. 

Using the in-app chat feature, you can talk with influencers directly, invite them to your campaign, and ask for any information you need. As a brand, you don’t need to pay any additional fee to the platform and can create unlimited campaigns. In a single dashboard, you can manage all your campaigns and track your performance. 

So, if you are searching for a safe and affordable Sideqik alternative, Influencer is what you need. Join Ainfluencer for free now and start your growth. 

Sideqik vs. Ainfluencer

Features Sideqik Ainfluencer
Database of Influencers 30K +2M
Filtering Keyword filtering AI-powered search engine/
More than 20 filters
Pricing Options On Request Free
Influencer Search
Platforms Facebook, Twitter, Instagram,
YouTube, Twitch, Pinterest,
Mixer, Tumblr
Instagram, Tiktok
Number of Invitations N/A Unlimited
Number of Campaigns N/A Unlimited
Campaign Management No
Detailed Insights No Yes

Other Sideqik Alternatives

Are you looking for similar tools to run and manage social media campaigns? Here are some of the popular Sideqik alternatives to try.

1. Grin

With a database of over 38M influencers, Grin is one of the known Sideqik alternatives. Using this tool, you can discover influencers, analyze their content, activity, and audience, create campaigns, and manage relationships. However, it doesn’t provide visible pricing, and you need to contact their team about your plan.

Read Grin Reviews.

2. CreatorIQ

Want to know the latest trends in your industry and ask your influencer partner to join it? CreatorIQ is one of the Sideqik alternatives that can help you. The platform provides features for influencer discovery, creator management, trend analysis, campaign tracking, and analytics.

Read CreatorIQ Reviews.

3. Captiv8

Are you looking for Sideqik alternatives that connect you with influencers across almost all social media platforms? Captiv8, with a database of over 30M creators across Instagram, Twitter, YouTube, TikTok, Pinterest, Twitch, and Facebook, is what you need.

Read Captiv8 Reviews

 

Conclusion

Sideqik is one of the oldest influencer marketing tools in the market, and it provides some helpful features to connect brands with creators. However, according to Sideqik reviews, it has some downsides, and the cost of service is high. In this article, we’ve shown you everything you need to know about this tool and introduced you to Ainfluencer, which is the best alternative to Sideqik. 

FAQs

Sideqik was founded in 2012 and has been in the influencer marketing industry for almost 12 years. This platform is legit and has helped some brands connect with the right influencers in their niche. 

Unfortunately, Sideqik doesn’t provide any free plans or trials to test the features. To know about their plans and pricing structure, you need to request a demo through their website. According to different sources across the web, the plans start from $25,000 per year. 

While Sideqik provides a powerful influencer discovery tool for multiple social media platforms, it doesn’t support TikTok, and the pricing is high. If you are looking for an affordable alternative to work with TikTok creators, Ainfluencer is what you need. Using this tool, you can create unlimited campaigns, invite unlimited influencers, manage and track the results. The best part is that it’s completely free.