For Brands & Sellers

Withdrawals & Wallet Limits

What you can and can’t withdraw from your wallet, and where your funds can go.

Brand wallet deposits are designed to stay in your wallet to pay creators, so they are non-refundable to your bank or card. The funds never expire, never lose value, and can be used on any future campaign indefinitely.

This is unlike creator wallets, which do support withdrawal to PayPal/Stripe for the creator’s earnings.

Brand wallet balances cannot be withdrawn to bank or card. The deposit is a commitment to the platform, and funds are usable on collabs, escrow, gifting, affiliate payouts, and managed packages, but they don’t reverse out to your original payment method.

If you have unused funds and aren’t planning to run more campaigns, the most common workarounds are: try Fully Managed packages, gift balance via team transfer, or treat it as a sunk commitment to the platform.

Deposits land in your Wallet Balance (visible in Profile → Wallet). If you haven’t yet launched a campaign or accepted any offers, no funds are in escrow, and the deposit is just sitting there, ready to deploy.

To put it to work: launch a campaign, accept a creator offer, or set up an affiliate program with commission auto-payouts from the wallet.

Your balance is not one pot. Behind the single figure on screen there are three, and they behave differently:

PotWhere it came fromCan you spend it?Can it leave the platform?
Your own fundsTop-ups you paid for, and refundsYes, on anythingNo, see below
Promotional creditAdded by the Ainfluencer teamYes, and it is spent firstNever
EscrowDeals you have paid for that are not finishedNo, it is committed to a creatorIt goes to the creator or back to your own funds

The Wallet balance on screen is your own funds plus credit. Escrow is not included in it, which is why the figure drops the moment you pay a creator.

Because credit is always spent before cash, a balance that looks like your money may partly be credit that can never be returned. Payments & Billing shows Credits Received separately, which tells you how much of your history was promotional.

Because the two balances are different things. A creator’s wallet holds money they earned, so paying it out is the whole point. A brand wallet holds money you deposited in advance to spend on the platform, which is closer to a prepaid balance than to an account.

You agreed to this at the moment of deposit. The Add Funds page requires a tick on the line “I agree that wallet deposits are non-refundable if not used on campaigns” before the button activates.

There is no withdraw button anywhere in the brand interface. Returning an unused balance is a manual finance decision, not a feature, and it is not guaranteed.

The honest planning advice: deposit what you intend to spend in the next campaign or two, not a large balance held for later. The minimum top-up is $1, so there is no saving in depositing ahead of need.

More than most brands realise. The wallet is not restricted to influencer deals:

You can spend it onNotes
Influencer collaborationsThe main use. Any creator, any campaign
Content insurance on a dealAn optional add-on at checkout, charged at 10% of the deal
Content translationCharged to the wallet and listed separately under Total spent
Gifting and product-seeding campaignsStill a paid collaboration, so still wallet funded
Affiliate payouts to your creatorsIf you run an affiliate programme through Ainfluencer

What it cannot pay for is your subscription. Despite wording on the wallet page suggesting otherwise, plan charges go to your card at Stripe and never touch the wallet balance.

If the balance is larger than your remaining plans, the most efficient use is usually several small gifting collaborations rather than one large deal. They clear the balance faster and each one leaves you usable content.

This is a known gap rather than a lost payment, and it has a specific cause worth understanding.

Card and Stripe top-ups are confirmed by the payment provider directly to our servers. PayPal and crypto are not: the wallet is credited when you land back on the Ainfluencer result page after paying. If you closed that tab, lost connection, or the crypto transaction was still confirming at that moment, the credit never fires even though the money left your account.

  1. Do not pay again.
  2. Find the tracking code on the result page, or the PayPal transaction ID, or the crypto transaction hash.
  3. Send support the code, the amount and the date and time.
  4. The team matches it against the provider and credits your wallet by hand.

To avoid it next time, use Stripe or a saved card. Both credit the wallet immediately and do not depend on you returning to the page. If you prefer crypto, stay on the confirmation page until Ainfluencer shows Payment successful.

Three different failures look the same from the outside:

What you seeWhat it meansWhat to do
Additional verification requiredYour bank wants 3-D Secure, which our own card form cannot completeUse the Stripe option instead, which handles bank verification properly
Payment could not be processedYour bank declined the chargeTry another card, or PayPal, or contact your bank. International platform charges are a common block
Payment gateway unavailableThat method is switched off at our end, not a problem with your cardPick a different method. All four buttons stay visible even when one is off, which is why this is confusing

If the charge appears on your statement but not in your wallet, that is the PayPal and crypto gap in the previous question, or a card confirmation that failed halfway. Send support the amount, the date and the last four digits of the card. Do not pay again first.

The limits are wide, so this is a planning question rather than a technical one:

Minimum$1
MaximumNone in the app
CurrencyUS dollars only, whichever method you pay with
Fee on topping upNone. The full amount reaches your wallet
Suggested amounts on the page$500, $1,000 marked Recommended, $2,000 marked Best Value, $5,000

Those presets are suggestions, not tiers. Nothing is unlocked by depositing more, and a custom amount in whole dollars behaves identically.

Since there is no fee for topping up and no withdrawal route out, the sensible pattern is deposit per campaign. Work out the creator fees you have agreed, add the platform fee for your plan, and deposit that.

Something did pay out. Four movements reduce the visible balance and only one of them is an obvious payment:

MovementWhere to confirm it
You paid an offer, so the money went into escrowHeld in escrow under Where your money is
Content insurance was added at checkoutThe transaction row, line Content insurance
A content translation was boughtTotal spent, then See breakdown
Promotional credit was spent before your cashCredits Received, compared against your top-ups

Open Payments & Billing and use the filter chips on the transaction list: On Hold in Escrow alone usually accounts for the whole difference.

A rare setup fault, and it fixes itself. A background job runs every hour and creates any wallet that is missing, so an account showing no wallet is almost always normal again within the hour. Your deposit is not lost while this happens; it is recorded against your account and appears once the wallet exists.

If it is still missing after two hours, that is worth a support message. Include the time you deposited and the method you used.

Three different views, and brands usually only find the first:

  1. Transactions on Payments & Billing, for deal money. Filter by On Hold in Escrow, Transferred To Influencer Wallet, Paid Out to Influencer or Refunded To Brand Wallet. Click any row for its full cost breakdown.
  2. Top-up history, the link next to your wallet balance, for money you added. It shows each deposit with its method, plus a total.
  3. Older transactions, at the bottom, for anything before our payment system changed in August 2025. That history is read only.

If a figure still does not reconcile, the usual culprit is the platform fee, which is charged on top of the agreed price and so does not appear as part of the creator’s amount. Open the transaction row and read Total paid by you rather than Amount.

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