Ainfluencer for Car and Vehicle Brands
Cars holds about 86 percent of the creators in the Cars, Yachts and Jets branch, and the marine and aviation categories are tiny. This guide shows how to search around the one big category, run a campaign with a small pool and ship a part that has to fit.
What this guide covers
One big category and a long tail
The Cars / Yachts / Jets branch holds about 8,000 creator accounts, and almost all of them are in one category.
| Category | Creator accounts, rounded | Share of the branch |
|---|---|---|
| Cars | 6,900 | About 86% |
| Yachts | 500 | About 6% |
| Jets | 400 | About 5% |
| Motors | 300 | About 4% |
| Jets and Planes | 200 | About 2% |
| Boats | 100 | About 2% |
- The shares add up to more than 100 because one creator can pick several categories.
- Counts are accounts that picked the category, including some still in review, so search shows fewer.
- For car accessories, parts and care products, Cars and Motors are the two to search.
- A boat or yacht brand has a pool of a few hundred accounts, so every invite counts.
Searching around the one big category
Cars is large enough to narrow, and the small categories are worth adding as separate searches rather than filters.
| Product | Search these |
|---|---|
| Car care, wash and detail products | Cars, then Motors |
| Accessories and parts | Cars, Motors, and Gadgets under Tech for in-car devices |
| Dash cams and in-car electronics | Gadgets, Electronics and Cars |
| Boat and yacht gear | Boats, Yachts |
| Aviation merchandise | Jets, Jets and Planes |
- Add Location and Language to match the countries you ship to. Parts fit by region, so a wrong market wastes a gift.
- Use Quality, Followers and the fee estimate to narrow Cars. Do not stack them on the small categories.
- Open a full profile and read the gallery to see what kind of cars the creator shows.
- Reveals a month are Free 5, Starter 50, Pro 100 and Ultimate 6,000, and invitations a month are Free 5, Starter 50, Pro 500 and Ultimate 50,000.
Choosing a route for a part that has to fit
A product that depends on a model, size or fitting suits a route where the creator chooses or confirms it first.
| Route | Fit for a vehicle product |
|---|---|
| Gifting | The creator asks for the gift and picks an address. You can set requirements and limit one product per creator per quarter |
| Paid collaboration | A fixed fee. After payment you can ship from the inbox on a Shopify campaign |
| Affiliate | Commission on sales through tracked links, with products from your Amazon or Shopify store. Nothing is shipped to a creator |
- In the chat, agree the make, model and year before you ship. Gifting has no field for it.
- Affiliate campaigns skip manual review and go live as soon as products are assigned.
- Affiliate commission is billed about 35 days after a sale, so plan for the wait.
Shipping bulky or valuable parts
Large and costly items need a shipping plan and, sometimes, insurance.
| Setting or step | What it does |
|---|---|
| Ship from and Ship to | In a gifting program, the countries you send from and to. Only creators in those countries are matched |
| Send via Shopify | On a paid Shopify campaign, creates a free order in your store and marks it fulfilled |
| Track123 tracking | On the Shopify route, reports in transit, out for delivery and delivered |
| Insurance | An optional switch at checkout of a paid collaboration, for physical products you ship to the creator |
- Insurance covers product not returned and no-show creators. You enter the product value, and the fee is a percentage of it, shown on screen.
- Gifting has no checkout, so it has no insurance and no tracking. Share the tracking number in the chat.
- The address locks when you mark a gifting card Shipped.
- Shipping rules for vehicle parts, batteries and liquids differ by country and carrier. Ainfluencer does not check them.
See Ainfluencer for Tech and Gadget Brands for a longer look at insurance.
What a paid deal costs, in numbers
Here is a $250 offer on each plan, with the platform fee added on top.
| Plan | Fee | You pay in total |
|---|---|---|
| Free | 25%, $62.50 | $312.50 |
| Starter | 20%, $50 | $300 |
| Pro | 15%, $37.50 | $287.50 |
| Ultimate | 3%, $7.50 | $257.50 |
- Insurance is a separate line and is not part of the fee base.
- The money is held in escrow until you approve. If nobody approves, you are refunded to your wallet.
- The minimum offer is $10.
Running a campaign with a small pool
When the right creators number in the hundreds, an open campaign can attract the wrong offers.
- The wizard lets you choose Only invited influencers, so only people you invite can send offers.
- You can also choose Allow all influencers to make offers, which suits Cars.
- Invitations go out in grouped emails at 06:00 and 18:00 UTC.
- Save creators to a list so you can invite them to the next campaign without searching again.
- Every new paid campaign is reviewed by our team before creators see it. Edits to a live campaign send it back to review.
Questions car and vehicle brands ask
Where are the car creators?
Mostly in Cars, with about 6,900 accounts. Motors adds about 300.
Is there a boat creator pool?
Boats has about 100 accounts and Yachts about 500, so it is small.
Can I make sure a part fits?
Agree the make, model and year in the chat before you ship. The wizard has no field for it.
Does Ainfluencer ship for me?
No. On a Shopify paid campaign you can send from the inbox, otherwise you ship by hand.
Can I limit offers to invited creators?
Yes, with Only invited influencers in the wizard.
From garage to creator
The vehicle brand route in order.
Ready to put your product on the road?
Create a brand account and search the Cars and Motors categories.