Vetting & the Ainfluencer Score

The Ainfluencer Score is a single number (1-100) that aggregates a creator’s reliability, performance, and audience authenticity. It rolls together: campaign completion rate, brand review ratings, engagement quality, audience authenticity signals, and response time.

Higher score = more reliable creator. Most brands set a minimum score threshold (often 70+) when filtering. The score updates after every campaign so it’s a live signal, not a static badge.

Click any creator’s profile from search or the Favorite List. You’ll see: full audience demographics (age, gender, geography), engagement rate vs. niche benchmark, past campaign history with other brands, review ratings, content samples, and live Instagram/TikTok insights.

Every Active profile shows:

• Identity: name, handle, country, language, niche.
• Audience: demographics breakdown, top locations, age and gender split.
• Performance: engagement rate, growth trajectory, fraud signals.
• Track record: past collaborations, brand reviews, campaign completion rate.
• Quality signals: Ainfluencer Score, Quality Score (Great/Good/OK), media kit.

A practical 3-minute checklist before extending an offer:

1. Engagement rate ≥ niche benchmark (usually 2-5%)?
2. Audience geo and demo match your target?
3. At least 2-3 past campaigns with 4-5⭐ reviews?
4. Ainfluencer Score above your minimum?
5. Quality Score = Great or Good?
6. Recent content aesthetic matches your brand?

If 5/6 are green, send the offer. If 3 or fewer, keep looking.

Profile → Past Collaborations shows results from completed campaigns where the creator and brand both agreed to publish stats. For affiliate-led campaigns, you’ll see total clicks, conversions, and approximate revenue generated. For paid campaigns, you see content engagement (views, likes, shares).

For your own real-time tracking after a deal is live, see Review & Approval workflow.