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Influencer Marketing Platforms

Top 17 Influencer Marketing Platforms

Free influencer marketing platforms help brands find and collaborate with creators without paying upfront. Some offer free influencer search tools, while others provide free trials to test their features.

Many influencer marketplaces include one or both options to support businesses of all sizes.

In this blog, we will introduce 17 free influencer marketing platforms, covering their features, pros, and cons. We will also explain what to consider when choosing an influencer marketing tool.

Remember, Ainfluencer is the only 100% free platform on this list, so be sure to check it out.

How Did We Choose the Top Influencer Marketing Platforms?

Before heading to the list, it’s important to tell you how we curated this list!

We didn’t just grab the first names we came across. Our list includes platforms that actually offer something useful for free.

It could be a free plan, a free tool, or at least a trial that lets you explore the features without locking you in right away.

We also made sure to introduce platforms that are widely used and trusted in the industry, not just random tools with little traction.

A lot of big or small brands have collaborated with them and experienced impressive results.

Best 17 Influencer Marketing Platforms

Here’s a list of the top 17 free influencer marketing tools, their unique values, and their advantages and disadvantages (after we tested them).

1. Ainfluencer

Ainfluencer is a 100% free, DIY, AI-powered marketplace. It boasts a vast database of over 5M mega to nano-influencers on Instagram, YouTube, and TikTok.

The main interesting value of Ainfluencer, among many others, is that you never ever get charged for unlimited platform usage. 

Whether you want to search for influencers by various filters or get detailed insights into them, Ainfluencer is there for you.

In fact, Ainfluencer is not just a free influencer marketing platform; it’s also a full-featured influencer search tool with no subscription required.

Unlike many platforms that charge high subscription costs, Influencer only takes a 20% commission fee when a paid collaboration actually happens.

It’s worth mentioning that Ainfluencer is not only useful for brands to run influencer marketing campaigns, but it can also help Instagram, YouTube, and TikTok influencers find great deals and collaborate with brands to make money. They can use Ainfluencer’s app to find the available campaigns and send their offers.

Now, it’s time to look deeper into this platform to see all its FREE features and discover its pros and cons.

Ainfluencer features for brands

Pricing

Ainfluencer is completely free for brands and influencers to sign up and join. It only takes a 20% commission from every successful payment on the influencers’ side.

Ainfluencer Features

1. Perfect Influencer Matches: Our smart matching connects you with influencers who fit your niche and audience perfectly.

2. Easy Communication Chat directly with influencers, negotiate deals, and manage collaborations all in one place.

3. Global Reach: Video translation features make your content understandable in multiple languages, reaching audiences worldwide.

4. Trustworthy Insights: Get accurate audience demographics and performance metrics directly from influencers’ social media analytics.

5. Transparent Reviews: See what other brands think about influencers with our public review and rating system.

6. Secure Payments: Our escrow system protects your funds until the influencer delivers, ensuring peace of mind.

7. Past Collaborations: Access detailed information about influencers’ past collaborations, including content created and brands worked with.

8. E-commerce Integration: Seamless integration with Shopify for launching campaigns and tracking performance. More integrations coming soon!

9. Built-in Affiliate Programs: Easily set up and manage affiliate programs with unique coupon codes and affiliate links.

10. Simple Campaign Creation: Get tailored suggestions based on your goals and target audience for optimized campaigns.

11. End-to-end Management: Our CRM system handles it all effortlessly from campaign creation to post-campaign reviews.

Here are all the features Ainfluencer offers:

Ainfluencer features

Ainfluencer Pros & Cons

Ainfluencer outperforms other free influencer tools because it’s the only 100% free platform on our list. Every feature, from influencer discovery to detailed analytics, is free. You don’t need a free trial to test things and make a decision.

Let’s say it offers a free influencer search, campaign creation, performance tracking, and communication tool.

What’s more, the free influencer search tool is available for both iOS and Android. Another thing that makes Ainfluencer #1 free influencer marketing tool is its easy, DIY dashboard. If you’re a beginner, you can easily sign up for free and create unlimited campaigns

And don’t forget that its database contains only opt-in influencers. This means every creator on the network is ready to collaborate. Unlike other platforms, Influencer doesn’t rely on scraped data. 

To wrap it up, if you’re a small brand looking to create affordable influencer campaigns on Instagram, TikTok, or YouTube, it’s ideal for you! Just note that the platform doesn’t currently support platforms like Twitter, Facebook, or Twitch.

Note: The rest of the platforms on this list are NOT completely free like Ainfluencer. Some offer limited trials, while others only allow users to test their features before purchasing. Ready to create your campaigns for free?

2.  Upfluence

upfluence homepage

Best known as a YouTube influencer marketing platform, Upfluence allows you to search through a database of nearly 3M influencers on Instagram, YouTube, TikTok, Twitch, Pinterest, Twitter, and blogs, by location, for free. 

Upfluence’s free influencer search tool also offers insights into creators. This makes it suitable for both marketers and brands who want to create location-based influencer marketing strategies.

To use the tool, you need to enter the location and tap “Find Creators”. A limited list of local influencers with their usernames and bios will appear on the right side of the screen.

Upfluence influencer search tool

However, as already mentioned, Upfluence’s free influencer search tool is limited to basic data like bio. 

To access advanced insights, including follower count, engagement rates, and content categories, you should sign up and subscribe to the paid plans.

Upfluence also offers other free influencer marketing tools, such as a fake follower checker, an audit tool, and an engagement checker for Instagram, YouTube, TikTok, Twitch, Pinterest, Twitter, and blogs.

Free fake follower checker, for instance, allows you to see the percentage of a user’s fake followers. 

Just type the username into the box, and it instantly shows you the percentage. Like other Upfluence free tools, deeper insights, such as audience data, are only available with a paid plan.

free fake follower on Upfluence

Pricing

While Upfluence provides free influencer marketing tools, it’s not a fully free platform. It offers different plans at custom pricing, without free trials. Based on G2, their monthly plans start at $478.

Upfluence Features

  • It has an AI-powered chatbot to auto-generate messages to your interested influencers.
  • It has multiple campaign management features.
  • You can monitor analytics and mentions on its free influencer database.
  • You can also track the development of each influencer collaboration from a single dashboard

Upfluence Pros & Cons

We tried out a few of Upfluence’s free tools, and here’s what we found:

All the free influencer tools on Upfluence are simple and fast. You just enter a username without signing up, and it’s done. They provide you with basic data, which is good for testing. 

However, Upfluence only allows for 10 free searches a day. To get full reports, you have to sign up. Even after signing up, insights are capped after 20 profiles. This means you’re forced into paid plans.

3. Modash 

 Modash is another top platform with free influencer marketing tools. Best known as an influencer gifting platform, it offers an influencer search tool, a fake follower checker, and an engagement rate calculator for Instagram, TikTok, and YouTube. 

With Modash’s free influencer discovery tool, you can search a vast database of 250M creators by country, city, or niche.

You’ll also get a list of top relevant influencers along with their follower count, engagement rate, fake followers, and most used hashtags.

That said, the free version is limited to the top 20 influencers on the list. If you want to see the whole list and gain more insights, you should start a 14-day free trial.

Modash free influencer search tool

Still, Modash’s free search tool is more comprehensive than Upfluence as it offers more in-depth analytics for free. 

The fake follower checker is another free tool Modash provides for Instagram users. With this tool, you can check an influencer’s audience type — real people, influencers, mass followers, etc.

Plus, you’ll be able to view additional valuable metrics like engagement rate, average likes and comments, and popular content. 

As you can see, we tested the tool with @therock. The free Modash fake follower checker gave us useful insights into audience types. This includes the percentages of real people, influencers, bots, etc.

Modash fake follower checker

Pricing

Modash has a 14-day free trial to get started with. The paid plans start at $299 per month. 

Modash Features

  • Audience and influencer filters, including location, demographics, languages, interests, and more,
  • Integration with Gmail to communicate with influencers,
  • Auto-collect content from influencers,
  • Track likes, comments, reach, impressions, CTRs, etc. 

Modash Pros & Cons

Compared to Upfluence, Modash has fewer free influencer marketing tools, and they only cover Instagram, TikTok, and YouTube. However, the free version gives broader data than Upfluence.

We found the Modash free tools quick and easy to use. You just need to enter the username. Like Upfluence, the free version is limited, so you need to sign up for the full report to get all the data.

One thing we noticed about Modash is that it has a database of over 250M influencers. This includes every public creator on Instagram, YouTube, and TikTok with more than 1,000 followers. If you want to know about the best Modash Alternative, check here.

But the truth is, not all of these accounts are real influencers, as this user points out on Reddit, too. This makes it difficult to find vetted, opt-in influencers.

Modash Reddit review talking about its influencer pool

4. HypeAuditor

HypeAuditor has many free influencer marketing tools for Instagram, TikTok, YouTube, Twitter, and Twitch. Here are some of them:

  • Engagement calculator for Instagram, TikTok, YouTube, and Twitter,
  • Instagram account auditor to check for fake followers or engagement,
  • Account quality checker for YouTube and TikTok,
  • Pricing calculator for Instagram, TikTok, and YouTube,
  • Account comparison for TikTok, Twitch, and Twitter.

More importantly, it offers a free influencer search tool, allowing you to search for top creators by location and niche, across Instagram, TikTok, and YouTube. You will then view data — the number of followers, engagement rate, and quality score — about each influencer. 

As shown in the image below, the list is limited to the top 4 creators. To view the full list, you need to sign up for the platform.  

HypeAuditor influencer search tool

One of the most useful features of HypeAuditor is a free fake follower checker (similar to the audit tool). You can type a name in the search bar and get basic data about your favorite influencer, including engagement rate and audience quality. 

Pricing

HypeAuditor follows a custom pricing model, meaning the exact costs depend on your needs. That said, according to Capterra, their starting price is $399 per user per month.

HypeAuditor Features

  • You can analyze and compare influencers.
  • It gives you information about influencers’ followers, accounts’ main topics, authentic engagement rate, etc.
  • It is one of the free influencer platforms with a money calculator.
  • Fraud detection tools, like Instagram audit and audience quality score.
  • Lookalike Finder tools for YouTube and TikTok to identify new creators who are similar to your existing, high-performing partners.

HypeAuditor Pros & Cons

We explored HypeAuditor’s free tools to see how useful they really are for a brand trying to find influencers. Here’s what we found:

Right away, we noticed the interface is clean and straightforward. Even if you’re not tech-savvy, you can navigate the tools without getting lost.

Moreover, the Instagram Audit Tool (as you can see below) and Engagement Rate Calculator are really handy. 

We could quickly see if an influencer’s followers looked real or fake, and the engagement rates were easy to understand. It saved us a lot of time compared to manually checking profiles.

hypeAuditor free Instagram audit tool

However, you can only run a few checks per day and see limited data. If you’re serious about finding multiple influencers, the free version feels restrictive.

In addition to that, for smaller or newer influencers, some reports felt incomplete or outdated. It wasn’t a dealbreaker, but worth knowing if you’re looking at niche creators.

5. Influencer Hero

Influencer Hero is often mentioned for its free influencer marketing tools, but positioning it purely as a “free tool platform” doesn’t fully reflect what it offers. In reality, it’s an end-to-end influencer marketing platform designed for eCommerce brands that want to manage the entire workflow – from discovery to revenue tracking – in one place.
While it does provide free tools like influencer analytics, fake follower checks, and lookalike discovery, these are more of an entry point. The core value lies in its ability to run structured, performance-driven influencer campaigns at scale.

free tiktok influencer fake follower checker & scanner tool on influencer hero

 Pricing

Influencer Hero does not offer a free plan for full platform access. Paid plans typically start around $649/month, with higher tiers available for brands managing larger-scale influencer programs.

Influencer Hero Features

  • Influencer database across Instagram, TikTok, and YouTube
  • Built-in CRM for influencer relationship management
  • Automated outreach and campaign workflows
  • Product gifting and order tracking integrations
  • Affiliate links and discount code generation
  • Content tracking and UGC collection
  • Performance analytics and ROI reporting

Influencer Hero Pros & Cons

Influencer Hero’s free tools are useful for quick checks and initial influencer research. However, the platform’s real strength lies in its ability to centralize and automate the entire influencer marketing process.

Compared to tools like Modash or Upfluence, which are often more discovery-focused, Influencer Hero is better suited for brands that want to operationalize influencer marketing and directly tie campaigns to revenue.ro.

6. Influence.co

With a free influencer search tool, a free Chrome extension, and a free basic plan, Influence.co is in sixth place on the list of free influencer marketing platforms. Let’s explore each feature.

The free search tool allows you to discover influencers based on category (niche), location, follower count, username, or even brands they’ve collaborated with. However, it’s only limited to Instagram influencers, and to get the list, you need to create an account. 

In addition to the search tool, Influence.co has a free Chrome extension, Influencer Engage, which lets you gain valuable data about Instagram influencers — total reach, engagement rate, contact info, etc — with a single click, making it a powerful tool for performance-based influencer marketing

Finally, with the free basic plan, you’re allowed to create up to 3 lists of influencers and have 25 conversations per month. However, advanced features such as campaign reports and advanced demographics are only available in the Pro plan. 

Pricing

The Business Basics plan is all free, but the Pro plan starts at $600 per month. 

Influence.co Features

  • It offers influencer search and discovery.
  • It claims to offer verified influencers with verification badges.
  • It also has campaign management tools, including direct messaging and performance tracking.

Influence.co Pros & Cons

We took some time testing Influence.co’s free features. First and foremost, it offers a free plan, “Business Basics”, which allows you to build a full brand profile. 

You’ll also gain access to the Influence.co influencer pool at no cost. This freemium plan lets you send 25 messages to influencers per month. This is what platforms like HypeAuditor, Upfluence, or Influencer Hero don’t offer.

On the other side, Influence.co doesn’t have a complete suite of free influencer marketing tools, like a fake follower checker or audit tools.
It only provides a free search tool that has fewer filters than those in Upfluence or Modash. Besides, it’s limited to Instagram influencers. So, if you’re looking for YouTube influencers or creators on TikTok, you may need to find other tools.

7. StoryClash

Here’s another free influencer marketing platform with over 120M creators on its database. StoryClash provides two free features: One is a free AI visual search tool that enables you to search Instagram influencers by certain keywords, like “a woman with curly hair”, for example. 

However, with the free version, you can only view a few influencers. So, you need to register for the paid plans to access the whole list. 

Storyclash AI visual search

Another StoryClash’s free tool is Instagram Brand Rankings. This feature allows you to find the top-ranking brands in a certain niche and country based on the number of mentions from influencer collaborations. 

This tool only features the top 10 brands, and viewing more items requires a subscription to the paid plans.

free brand ranking tool on storyclash

Pricing

StoryClash costs €750 per month. It also has a custom-priced plan for enterprises. However, StoryClash doesn’t offer any free trial. 

Storyclash Features

  • It has an influencer search feature.
  • You can get customizable reports.
  • You can access your campaign analytics and demographic data.
  • The support team is quick.

Storyclash Pros & Cons

What makes StoryClash’s search tool effective is its visual and keyword-based capability. You don’t just search through profiles; you go through content, images, hashtags, and lookalikes. That makes your discovery process faster.

Imagine you’re looking for particular styles or aesthetics; this handy tool can help you a lot!

StoryClash has a free ROI calculator, too. This tool lets you estimate what return on investment might be based on campaign inputs. 

You plug in team size, hourly rate, time saved, campaign value, uplift %, and subscription cost. It will show total return, net value, and a detailed split (time savings vs. performance gains).

While it might be useful for pitching, it’s only as accurate as the numbers you put in. If you overestimate hours saved or uplift %, results will be inflated.

StoryClash ROI calculator

8. Heepsy

Heepsy is a well-known free influencer search platform with a massive database of Instagram influencers, but unlike Ainfluencer, it’s not fully free.

It’s also recognized as a leading fashion influencer marketing platform. Just like HypeAuditor, Heepsy has a free influencer checker where you can enter an influencer’s username and view basic reports on Instagram, TikTok, and YouTube.

 All you can see with this tool is the number of followers and engagement rate. If you want to unlock additional metrics, you have to purchase one of the plans. 

Heepsy free follower checker

In addition to the search tool, Heepsy has other features in its free toolkit:

  • ER calculator for Instagram, TikTok, and YouTube,
  • Follower count checker for Instagram, TikTok, and YouTube,
  • Pricing calculator for Instagram, TikTok, and YouTube (this estimates how much you should pay for Instagram, YouTube, or TikTok influencer campaigns).

Heepsy also has a free plan. It lets you explore the platform without entering payment details. Within this plan, you can use things like influencer search (with limited filters) and other discovery tools.

Heepsy's free plans on Instagram, TikTok, YouTube

But remember, the free plan is limited. Many advanced features, data exports, deeper analytics, contact info, etc., are only available in paid plans.

Pricing

Heepsy’s plans are priced at €89, €249, and €369 per month. 

Heepsy Features

  • Discover influencers based on categories, niches, locations, follower counts, and more.
  • It offers social listening tools to track how influencers interact with the brand.
  • It seamlessly integrates with e-commerce platforms like Shopify.
  • Users can generate comprehensive reports to measure their campaigns.

Heepsy Pros & Cons

This option is an effective influencer platform because it lets you test useful features for free without asking for payment details. You can search for influencers, check out their profiles, and see some basic stats. 

This is helpful if you just want to get a feel for how influencer marketing works or if you’re a small brand testing the platform.

But the free version is very limited. You only see a few results, most of the good filters are locked, and you don’t get deeper info like audience details or contact info. 

After a little while, you’ll feel stuck unless you pay. So, Heepsy’s free plan is good for testing, but not enough if you want to actually run real campaigns.

Intellifluence is another free influencer marketing platform that provides you with a free list of the top 10 influencers by country, niche, and platform. The list includes influencers’ names, social media platforms’ bios, and total reach. 

Intellifluence free influencers list

In addition to influencers’ lists, you can use a free plan, allowing you to create 1 campaign and pitch up to 5 influencers. However, the free plan lacks important features like a campaign health check that analyzes them.

With Intellifluence’s freemium plan, you can also access over 258K influencers and 5 pitches per campaign. 

However, the free plan lacks important features like a campaign health check that analyzes them.

It’s worth adding that Intellifluence’s huge influencer networks cater to different types of influencers, from peer-level micro-influencers to celebrities with millions of followers.

Since they aren’t tied to one platform, they can work across many channels — from Amazon to YouTube. This makes them really flexible.

Pricing

The Starter plan: $99mo, the Regular plan: $249/mo, and the Advanced plan: $599/mo. 

Intellifluence Features

  • You can make influencer discovery.
  • It has messaging tools.
  • Its payment process is safe and secure.

Intellifluence Pros & Cons

What we really like about Intellifluence is that it gives access to its influencer list (over 258,000 creators) without having to pay up front.

That “Influencer Lists” page lets you browse by country, specialty, platform, etc. This is super useful when you’re trying to test whether the platform has people in your niche or region.

That said, free access only gets you so far! While you get to glance at influencers, you don’t get all the deep data (engagement rates, audience demographics, contact info, etc.) that you really need before committing. 

Also, in our experience, tools with big public inventories tend to be high-volume: many influencers are listed, but not all are active or easy to work with. This means you might find profiles that haven’t posted in months or whose audiences aren’t what you expect.

10. Afluencer

Unlike what Afluencer claims, it’s not a fully free influencer marketing tool. It only delivers a limited directory for both brands and influencers. 

Brands can browse a list of Instagram, TikTok, YouTube, and Facebook influencers with their niches for free. But to invite them for collaboration, they need to create an account. Besides, the list doesn’t include special insights into influencers.

Afluencer free directory for brands and influencers

As a top content creation platform, Afluencer offers a free plan for influencers (not brands).

The free “Micro” plan provides essential features such as creating a profile, collaborating with brands, receiving invitations, and direct messaging with brands.

Afluencer free plans for micro-influencers

Pricing

Afluencer’s VIP plan costs $49 per month, while other plans are priced at $99 and $199.

Afluencer Features

  • It has a direct messaging option to communicate with influencers within the platform.
  • Users can manage multiple campaigns and influencer partnerships from a single dashboard.
  • The tool provides insights into audience demographics and engagement rates.
  • It also has advanced search filters.

Afluencer Pros & Cons

While Afluencer’s free directory is easy to navigate, it’s too limited for both brands and creators. As a brand, you can only see a list of ten influencers. The best part is that you can access valuable data on each influencer, including their bio, age group, and social media audience.

The brands list, on the other hand, offers data like niche, number of followers, and commission rates. However, just like influencers’ lists, it’s limited.

Let’s say Afluencer’s free tools are more tailored to influencers than brands.

11. Buzzsumo

Buzzsumo, free influencer tool

Buzzsumo is among the free influencer platforms that provide a 30-day free trial for new users, limited to 50 searches.
This notable fitness influencer marketing platform lets you see what is popular on social media, and which successful content of any competitors is shared the most.
Moreover, its influencer and outreach section allows you to find, analyze, and follow influencers in your niche.
Although BuzzSumo offers a free trial, it can be quite pricey. Some people say there are drawbacks, like inaccurate information and a small influencer database.
So, it’s important to think about whether the advantages are worth the money you have to pay for it.

Pricing

It offers four plans: Content Creation ($199/mo), PR & Comms ($299/mo), Suite ($499/mo), and Enterprise ($999/mo).

Buzzsumo Features

  • You can export reports.
  • You can find influencers for free, and it gives you competitor analysis.
  • It provides engagement figures for Facebook, Twitter, Pinterest, and Reddit.

Buzzsumo Pros & Cons

The free 30-day trial on BuzzSumo is perfect to test the platform without paying. It lets you explore influencer discovery and check engagement metrics. 

You can also see who’s really driving conversations in your niche. In fact, it’s great for someone who’s new to influencer marketing.

But in our opinion, it’s very much a “taste test.” Once the trial ends, all access disappears unless you subscribe, so you can’t rely on it for ongoing campaigns. 

Another disadvantage is that the full value of the platform only becomes clear after you’ve done multiple searches and analyses. This can be hard to squeeze into 30 days.

12. Audiense

Audiense is one of the not-completely free influencer marketing platforms for Twitter that crawls the entire social web to give you all the necessary data. 

Audiense, free influencer marketing tool

Let’s see what Audiense’s free plan provides:

  • Basic Community Analytics: including insights into your audience’s demographics and behaviors,
  • Basic Audience Manager: this tool allows you to define audiences using criteria like job role, bio keywords, interests, and country.
  • Community search to identify and explore communities relevant to your brand or interests,
  • 3 Audience Segments: Create up to three distinct audience segments for analysis.
  • 20 Influencer Profiles: You can also access profiles of up to 20 influencers to assess potential collaborations.

Pricing

The Pro plan costs £1199 monthly. 

Audiense Features

  • It has an audience segmentation that puts audiences into different subgroups.
  • You can identify the relevant audience for your niche.
  • It can measure your impact on Twitter.

Audiense Pros & Cons

Audiense’s free plan offers valuable data for those looking to understand their Twitter audience. Indeed, Twitter marketing is what fewer platforms focus on. That could be a disadvantage, at the same time.

If you’re doing Instagram influencer marketing, for example, you may need to choose other platforms like Ainfluencer, Upfluence, or Modash. 

Moreover, just like any free tool, Audiense only covers basic features. Detailed influencer identification and comprehensive audience segmentation are not available on this plan.

13. Gatsby

Gatsby, acquired by Klaviyo

Acquired by Klaviyo, Gatsby.ai is not completely a free influencer marketing website, but it offers a 7-day free trial for both its Starter and Standard plans.

With the free trial, you can use features like automated responses to Instagram Story mentions and direct messages.

Additionally, you’ll access integration with CRM platforms like Klaviyo and tools for tracking user-generated content across Instagram and TikTok.

Gatsby enables you to identify the Instagram profiles of influencers and invite the most influential ones to collaborate with. You can also create different pop-ups and pages to collect your clients’ info.

Pricing

It offers three plans: Starter ($199/mo), Standard ($499/mo), and Enterprise (Custom).

Gatsby Features

  • You can analyze influencers’ audience reach.
  • It gives you the ability to create popups and buttons for marketing websites.
  • It enables you to create customizable checkout pages and popup widgets.

Gatsby Pros & Cons

From our perspective, Gatsby is a useful tool for Instagram influencer marketing. Because it lets you automate story and DM interactions, which can save a ton of manual work.

Plus, its integration with Klaviyo is a real plus. You can start building your email and SMS lists directly from your social engagement. This is something most other free influencer tools don’t offer.

On the downside, the trial is very Instagram-centric (and short, of course)! So, if your campaigns are across TikTok, YouTube, or other platforms, the free version doesn’t give you much there. 

Also, the trial is more about experimenting than running full campaigns; you can identify influencers and track UGC, but there’s no way to scale or measure long-term results without subscribing.

14. Influencity

Influencity platform

This influencer marketing platform, solely focused on Twitter at the beginning, has a 7-day free trial on all three plans.

During this period, you can use features such as influencer discovery, campaign management, reporting, and team collabs. 

Remember, these features are limited and just for testing. To fully use all of them, you have to upgrade to a paid subscription.

It was one of the influencer management tools that attempted to automate the publication of Twitter influencers’ tweets. 

However, their focus has shifted over time to include Instagram, YouTube, Facebook, Twitch, and other major social media platforms.

Pricing

This tool provides three packages at different prices: Professional ($398/mo), Business ($998/mo), and Enterprise (custom).

Influencity Features

  • With lookalike influencer searches and recruiting influencers, you’ll get more relevant results.
  • You can make a list of influencers and forecast how they will perform.
  • Multiple influencer campaigns can be automated at the same time.
  • It lets you examine the costs of previous initiatives to strike better deals with influencers.
  • To collaborate more easily with your team members, you can add notes to this influencer platform.
  • With easy-to-read graphs, you can compare campaign effectiveness.

Influencity Pros & Cons

This platform only offers a 7-day free trial, no free marketing tools or options! That’s not much, compared to platforms like Heepsy or Modash. 

However, the free trial gives you access to many tools, so you can evaluate the platform’s capabilities in influencer marketing.

One thing we didn’t like about Influencity was the short trial period. It’s not really sufficient to fully explore all features.

Another drawback with its free trial is that Influencity does not offer refunds. This means you should ensure the platform meets your needs during the trial before committing to a subscription.

15. Traackr

Traackr data-driven influencer platform

Traackr is a data-driven, limited free influencer marketing platform in the UK that offers a 30-day free trial upon request, without a credit card. 

The tool claims to simplify the process of finding influencers all over the world and managing their connections. 

Also, this social media influencer finder claims to be free; it offers pricing plans and only lets users try the trial for free.

The other option that this platform provides is enhanced analytics tools to assess audiences, interests, and affinities when it comes to campaign design and administration. You may also compare your results to those of your competitors.

Pricing

Tagger’s pricing starts at $32,000 per year.

Traackr Features

  • Influencer lookalike recommendations,
  • Influencer profiles can be filtered by their location, engagement rate, affinity, and other factors.
  • You can analyze influencer metrics and assess their credibility.
  • It lets you keep track of and compare competitive data.
  • You can also create customized campaign reports that are accurate and real-time.

Traackr Pros & Cons

Well, with Traackr, you can’t use any free tools like influencer search or fake follower checker. The platform’s 30-day free trial only lets you test influencer discovery, campaign management, analytics, and benchmarking.

The good side? The trial is a “white glove” experience. This means you’ll receive personalized support to help you get the most out of the platform.

The bad side? It’s not automatically available. You need to request it, and approval is on a case-by-case basis. Compare it to the immediately available free trials that platforms like Modash or Influencity offer!

Conclusion

The free influencer marketing platforms we’ve covered in this blog are great starting points for your campaigns. They offer useful free tools to help you connect with influencers and improve your strategy. 

However, since free plans and trials often come with limitations, they might not be enough for more advanced influencer marketing needs. That’s where Ainfluencer comes in—it’s a fully free, all-in-one platform that gives you access to every feature, from campaign creation to in-depth influencer analytics.